{"id":10400,"date":"2025-11-19T08:48:58","date_gmt":"2025-11-19T13:48:58","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=10400"},"modified":"2025-11-19T08:48:58","modified_gmt":"2025-11-19T13:48:58","slug":"oras-new-look-packs-a-gut-punch-of-clean-design","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=10400","title":{"rendered":"Ora\u2019s New Look Packs a Gut-Punch of Clean Design"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Ora\u2019s rebrand, designed by <a href=\"https:\/\/www.romanklis.com\" target=\"_blank\" rel=\"noreferrer noopener\">ROMAN KLIS<\/a>, leans into a deep cobalt palette. The typography pairs a soft, looping \u201cora\u201d wordmark with sharper, serif product names, creating a hierarchy that\u2019s easy to scan. Subtler elements, like the oversized letterforms across the bottles, add texture without becoming cluttered. It\u2019s a clean, tightly structured system that prioritizes clarity while still feeling elevated.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/oras-new-look-packs-a-gut-punch-of-clean-design\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ora\u2019s rebrand, designed by ROMAN KLIS, leans into a deep cobalt palette. The typography pairs a soft, looping \u201cora\u201d wordmark with sharper, serif product names, creating a hierarchy that\u2019s easy to scan. Subtler elements, like the oversized letterforms across the bottles, add texture without becoming cluttered. It\u2019s a clean, tightly structured system that prioritizes clarity [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":10401,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-10400","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/10400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10400"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/10400\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/10401"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}