{"id":10404,"date":"2025-11-19T08:57:27","date_gmt":"2025-11-19T13:57:27","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=10404"},"modified":"2025-11-19T08:57:27","modified_gmt":"2025-11-19T13:57:27","slug":"c-is-for-beer-auge-design-brews-up-a-bold-identity-for-castello","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=10404","title":{"rendered":"\u2018C\u2019 is for Beer: Auge Design Brews Up a Bold Identity For Castello"},"content":{"rendered":"<p> <br \/>\n<br \/><\/p>\n<div>\n<p>Birra Castello\u2019s identity leans on a single oversized\u00a0C\u00a0that functions almost like industrial signage. <\/p>\n<p>Auge Design uses the letter as an anchor, scaling it across cans and bottles so it reads instantly from a distance. The electric green and blue accents cut sharply against the aluminum and dark glass, giving the lineup a high-visibility energy. The result is a system that feels engineered for shelves, stadium coolers, and anywhere else attention is up for grabs. It\u2019s editorial and high-energy, yet manages to be elevated and sleek.<\/p>\n<p>Andrea Mastroluca, Associate Creative Director of Auge Design, gives more insight into the design process below. <\/p>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/c-is-for-beer-auge-design-brews-up-a-bold-identity-for-castello\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Birra Castello\u2019s identity leans on a single oversized\u00a0C\u00a0that functions almost like industrial signage. Auge Design uses the letter as an anchor, scaling it across cans and bottles so it reads instantly from a distance. The electric green and blue accents cut sharply against the aluminum and dark glass, giving the lineup a high-visibility energy. The [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":10405,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-10404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/10404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10404"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/10404\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/10405"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}