{"id":10609,"date":"2025-12-03T04:31:00","date_gmt":"2025-12-03T09:31:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=10609"},"modified":"2025-12-03T04:31:00","modified_gmt":"2025-12-03T09:31:00","slug":"thats-a-wrap-on-6-7-folks-pbr-announces-pack-inspired-by-the-phrase","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=10609","title":{"rendered":"That\u2019s a Wrap On 6-7, Folks: PBR Announces Pack Inspired By The Phrase"},"content":{"rendered":"<p> <br \/>\n<br \/><\/p>\n<div>\n<p>I\u2019m not around kids, but apparently they\u2019ve taken to saying \u201c6 7\u201d all the time, annoying folks like parents, teachers, and other adults who think the IRL meme is\u2026well, childish.<\/p>\n<p>Historically, once adults are hip to a trend, it almost certainly kills it, and slang is no exception. The grown-ups have noticed \u201c6 7,\u201d so it\u2019s no longer so edgy and cool. It\u2019s been featured on\u00a0<em>South Park<\/em>,\u00a0<a target=\"_blank\" href=\"https:\/\/www.dictionary.com\/e\/word-of-the-year-2025\/\" rel=\"noreferrer noopener\">Dictionary.com<\/a>\u00a0proclaimed it \u201cword of the year,\u201d and now the marketers at Pabst Blue Ribbon in Canada have\u00a0<a target=\"_blank\" href=\"https:\/\/www.instagram.com\/p\/DRiLQqREqFa\/\" rel=\"noreferrer noopener\">tapped<\/a>\u00a0into the viral trend with the \u201c<a target=\"_blank\" href=\"https:\/\/www.instagram.com\/p\/DRiLQqREqFa\/\" rel=\"noreferrer noopener\">6 7 Mixer Pack<\/a>.\u201d<\/p>\n<p>The mixer-pack is actually not a terrible idea. The pack includes six cans of PBR beer and seven cans of \u201cStrong Iced Tea.\u201d Since the case has an uneven 13 total cans, there\u2019s an extra protrusion on the top to make them all fit. In addition to the signature blue ribbon, the front panel includes copy reading \u201cwe don\u2019t get it either\u201d underneath. Of course, it\u2019s a silly thing the kids are doing, and it doesn\u2019t mean anything.<\/p>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><br \/>\n<br \/><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/thats-a-wrap-on-6-7-folks-pbr-announces-pack-inspired-by-the-phrase\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019m not around kids, but apparently they\u2019ve taken to saying \u201c6 7\u201d all the time, annoying folks like parents, teachers, and other adults who think the IRL meme is\u2026well, childish. Historically, once adults are hip to a trend, it almost certainly kills it, and slang is no exception. The grown-ups have noticed \u201c6 7,\u201d so [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":10610,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[2242,2764,2765],"class_list":["post-10609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-pbr","tag-seven","tag-six"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/10609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10609"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/10609\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/10610"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10609"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}