{"id":11278,"date":"2026-01-21T08:57:04","date_gmt":"2026-01-21T13:57:04","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=11278"},"modified":"2026-01-21T08:57:04","modified_gmt":"2026-01-21T13:57:04","slug":"telegraph-hill-gets-a-red-hot-redesign-and-ditches-olive-oil-green","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=11278","title":{"rendered":"Telegraph Hill Gets a Red Hot Redesign and Ditches \u2018Olive Oil Green\u2019"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Telegraph Hill\u2019s Refresh update by <a href=\"https:\/\/www.weareonfire.co.nz\/\" target=\"_blank\" rel=\"noreferrer noopener\">Onfire Design<\/a> transitions from polite specialty food to a new packaging system that demands authority. The previous packaging was busy, but the new system pares back information and turns to bold, vertical typography with generous spacing. <\/p>\n<p>A red base anchors the design, while gold linear motifs reference olive branches and flow without illustration heaviness. Dark secondary labels add hierarchy. The result is premium and confident, and let\u2019s be honest, the last thing we needed was another green olive oil packaging system.\u00a0<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/telegraph-hill-gets-a-red-hot-redesign-and-ditches-olive-oil-green\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Telegraph Hill\u2019s Refresh update by Onfire Design transitions from polite specialty food to a new packaging system that demands authority. The previous packaging was busy, but the new system pares back information and turns to bold, vertical typography with generous spacing. A red base anchors the design, while gold linear motifs reference olive branches and [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":11279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-11278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/11278","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11278"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/11278\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/11279"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11278"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}