{"id":11517,"date":"2026-02-04T10:12:40","date_gmt":"2026-02-04T15:12:40","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=11517"},"modified":"2026-02-04T10:12:40","modified_gmt":"2026-02-04T15:12:40","slug":"light-airy-magic-meets-eco-brutalism-for-g-low-wine","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=11517","title":{"rendered":"Light, Airy Magic Meets Eco-Brutalism For G.LOW Wine"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>There\u2019s an airy magic in G.LOW\u2019s bottle that asks you to pause, look twice, and rethink what a low alcohol wine can be. <\/p>\n<p>The packaging is designed by <a href=\"https:\/\/www.ad-vision.it\" target=\"_blank\" rel=\"noreferrer noopener\">Advision<\/a>, and it reframes wine as a casual curiosity rather than snobbish tradition. Drawing from what Advision coined \u201ceco-brutalism,\u201d the label balances geometry with bright colors and material warmth, speaking to a generation driven by both design and responsibility. The result is a quietly interactive bottle, mostly thanks to the thermochromic varnish, which reveals a graphic when the wine reaches its ideal serving temperature.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/light-airy-magic-meets-eco-brutalism-for-g-low-wine\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s an airy magic in G.LOW\u2019s bottle that asks you to pause, look twice, and rethink what a low alcohol wine can be. The packaging is designed by Advision, and it reframes wine as a casual curiosity rather than snobbish tradition. Drawing from what Advision coined \u201ceco-brutalism,\u201d the label balances geometry with bright colors and [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":11518,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-11517","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/11517","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11517"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/11517\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/11518"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11517"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11517"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11517"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}