{"id":11539,"date":"2026-02-05T09:13:37","date_gmt":"2026-02-05T14:13:37","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=11539"},"modified":"2026-02-05T09:13:37","modified_gmt":"2026-02-05T14:13:37","slug":"glass-origami-martells-ultra-light-bottles-might-be-the-future-of-luxury-spirits","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=11539","title":{"rendered":"Glass Origami? Martell\u2019s Ultra-Light Bottles Might Be the Future of Luxury Spirits"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<ul class=\"wp-block-list\">\n<li><strong><em>Innovative Material:<\/em><\/strong><em> Martell has partnered with Vitalink Technology to develop a prototype bottle made from ultra-thin (0.7mm), scratch-resistant glass typically used in high-end smartphones.<\/em><\/li>\n<li><strong><em>\u201cGlass Origami\u201d Process:<\/em><\/strong><em> The design utilizes a laser-welding technique that folds glass sheets into sharp, angular facets previously impossible through traditional glassmaking.<\/em><\/li>\n<li><strong><em>Sustainability &amp; Design:<\/em><\/strong><em>The high-tech glass reduces bottle weight, lowers shipping-related carbon emissions, and offers superior clarity and new geometric possibilities for luxury spirits packaging.<\/em><\/li>\n<\/ul>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<p>Luxury spirits brands like Pernod Richard\u2019s cognac, Martell, aren\u2019t thought of as high-tech or innovative. Branding is steeped in longevity and prestige, banking on centuries of making quality products, taking years of knowledge and experience, turning time and craft into luxury.<\/p>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/glass-origami-martells-ultra-light-bottles-might-be-the-future-of-luxury-spirits\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Innovative Material: Martell has partnered with Vitalink Technology to develop a prototype bottle made from ultra-thin (0.7mm), scratch-resistant glass typically used in high-end smartphones. \u201cGlass Origami\u201d Process: The design utilizes a laser-welding technique that folds glass sheets into sharp, angular facets previously impossible through traditional glassmaking. Sustainability &amp; Design:The high-tech glass reduces bottle weight, lowers [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":11540,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[2906,2907,2908,2909,2910,2911,2912,2913,2914],"class_list":["post-11539","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-cognac","tag-glass-origami","tag-luxury-spirits","tag-luxury-spirits-packaging","tag-martell","tag-martell-cognac","tag-spirits-branding","tag-sustainable-bottle-design","tag-vitalink-technology"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/11539","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11539"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/11539\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/11540"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11539"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11539"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}