{"id":12848,"date":"2026-04-19T23:00:00","date_gmt":"2026-04-20T03:00:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=12848"},"modified":"2026-04-19T23:00:00","modified_gmt":"2026-04-20T03:00:00","slug":"kulturhaus-blends-traditional-bavarian-beer-culture-with-the-relaxed-nature-of-the-california-coast","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=12848","title":{"rendered":"Kulturhaus Blends Traditional Bavarian Beer Culture With The Relaxed Nature Of The California Coast"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Kulturhaus is pulling away from the precision of Bauhaus modernism and landing somewhere a bit more modern. Designed by <a href=\"https:\/\/play.studio\" target=\"_blank\" rel=\"noreferrer noopener\">Play<\/a>, the California brewery\u2019s visual identity fuses Bavarian tradition with West Coast warmth. <\/p>\n<p>The typography skips the ornate script that\u2019s common in the craft category and instead delivers carries a midcentury weight that feels at home next to the illustrated cans. A howling wolf curling through waves, fish and kelp floating in a cream field, a blazing sun over a stylized Pacific coastline, all drawn with the same limited palette and confident negative space, each one telling its own story while belonging to the same world.\u00a0<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n<button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/kulturhaus-beer-packaging-design\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kulturhaus is pulling away from the precision of Bauhaus modernism and landing somewhere a bit more modern. Designed by Play, the California brewery\u2019s visual identity fuses Bavarian tradition with West Coast warmth. The typography skips the ornate script that\u2019s common in the craft category and instead delivers carries a midcentury weight that feels at home [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":12849,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[5375,5376,3180,3051,5377,5378,3040,5379,4058,4068,5380,5381,5382,5383,5384],"class_list":["post-12848","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-bauhaus-typography","tag-bavarian-inspired-design","tag-beverage-packaging-design","tag-brand-identity-design","tag-brewery-branding","tag-california-brewery","tag-craft-beer-can-design","tag-craft-beer-label-design","tag-craft-beer-packaging-design","tag-graphic-design-inspiration","tag-independent-brewery-branding","tag-kulturhaus-brewery","tag-midcentury-illustration","tag-pismo-beach-brewery","tag-play-design-agency"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/12848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12848"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/12848\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/12849"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}