{"id":13020,"date":"2026-04-28T11:07:19","date_gmt":"2026-04-28T15:07:19","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=13020"},"modified":"2026-04-28T11:07:19","modified_gmt":"2026-04-28T15:07:19","slug":"islands8-launches-watermelon-flavored-gin-to-celebrate-summer-with-design-from-bluemarlin","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=13020","title":{"rendered":"Islands8 Launches Watermelon-Flavored Gin to Celebrate Summer with Design from bluemarlin"},"content":{"rendered":"<p> <br \/>\n<br \/><\/p>\n<div>\n<p><a href=\"https:\/\/www.islands8.com\/\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">Islands8<\/a>, the award-winning Maltese gin, has just launched a watermelon version to celebrate the summer \u2013 with a refreshing design by London-based creative agency <a href=\"https:\/\/www.bluemarlinbd.com\/\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">bluemarlin<\/a>.<\/p>\n<p>Three years on from elevating and reinventing the Islands8 brand world, bluemarlin is raising a glass to a design built with the future in mind \u2013 one that was always intended to flex, evolve and welcome new expressions.<\/p>\n<p>Today, that vision comes to life with a bold, sun-soaked watermelon flavor that captures the spirit of the Mediterranean in every drop.<\/p>\n<p>Distilled with a blend of indigenous Maltese botanicals, Islands8 has always been rooted in place \u2013 its name a nod to the eight local ingredients that give the gin its distinctive character (marjoram, thyme, rosemary, sage, dill, aniseed, fennel and mint). Now, the introduction of watermelon brings a juicy twist to the original recipe, adding a layer of brightness that feels perfect for long, warm evenings.<\/p>\n<p>From the outset, <a href=\"https:\/\/www.packagingstrategies.com\/articles\/105233-bluemarlin-helps-cisk-undergo-redesign-for-diverse-beer-range\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">bluemarlin\u2019s design approach<\/a> created a strong, recognizable identity while leaving space for future flavor exploration. Signature elements drawn from Malta\u2019s rich visual culture \u2013 from traditional tiles and ironwork to coastal motifs \u2013 anchor the brand, while the iconic \u20188\u2019 opens up into a world of flavor. With watermelon, that space comes alive in a palette that leans into the fruit\u2019s vibrant, sunlit hues, evoking the easy glamor of island life.<\/p>\n<h4>Maltese spirit<\/h4>\n<p>The launch marks a significant milestone for the burgeoning brand \u2013 fast becoming the go-to <a href=\"https:\/\/www.packagingstrategies.com\/keywords\/6563-gin\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">gin<\/a> on the island. In fact, so strong is the brand that Islands8 is now served onboard the national carrier KM Malta Airlines, offering travelers a first taste of Malta before they\u2019ve even landed. This launch is a moment that speaks to the brand\u2019s growing reputation and to the authenticity at its core.<\/p>\n<p>Samantha Dumont, bluemarlin Executive Creative Director, said: \u201cOur distinctive pack design and brand system was intentionally set up to allow the brand to explore its potential. So, it\u2019s great to see it doing what it was designed to do \u2013 grow and thrive, with new SKUs, new user occasions and broader demographic appeal.\u201d<\/p>\n<p>George Xuereb, Islands8 Co-founder, said: \u201cThe move into this new flavor was a natural evolution for Islands8, particularly with bluemarlin\u2019s design direction allowing for an agile brand world.<\/p>\n<p>\u201cThe ambition was to create something approachable and versatile, while still staying true to the botanical identity of Islands8. Watermelon is still relatively uncommon and offers a distinctive addition to the category.\u201d<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.packagingstrategies.com\/articles\/106412-islands8-launches-watermelon-flavored-gin-to-celebrate-summer-with-design-from-bluemarlin\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Islands8, the award-winning Maltese gin, has just launched a watermelon version to celebrate the summer \u2013 with a refreshing design by London-based creative agency bluemarlin. Three years on from elevating and reinventing the Islands8 brand world, bluemarlin is raising a glass to a design built with the future in mind \u2013 one that was always [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":13021,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[2687,2342,269,578],"class_list":["post-13020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-alcoholic-beverage-packaging","tag-beverage-brands","tag-design","tag-gin"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/13020","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13020"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/13020\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/13021"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13020"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}