{"id":13124,"date":"2026-05-05T04:50:00","date_gmt":"2026-05-05T08:50:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=13124"},"modified":"2026-05-05T04:50:00","modified_gmt":"2026-05-05T08:50:00","slug":"pack-of-the-month-ghilli-makes-bathroom-sustainability-truly-desirable","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=13124","title":{"rendered":"Pack of the Month: Ghilli Makes Bathroom Sustainability Truly Desirable"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<ul style=\"border-color:#000000;border-width:3px;border-top-left-radius:30px;border-top-right-radius:30px;border-bottom-left-radius:30px;border-bottom-right-radius:30px\" class=\"wp-block-list is-style-default has-border-color has-bg-shade-background-color has-background has-small-font-size\">\n<li>Swiss brand and packaging design studio allink teams up with bar soap line Ghilli on a sumptuous brand system with an unmistakable Mediterranean aesthetic. <\/li>\n<li>Ghilli rewrites the bar soap narrative with a luxe look committed to sustainability. <\/li>\n<\/ul>\n<p>Over the past decade or so, bar soap has undeniably slipped down the hierarchy of body wash formats. But the new and highly sophisticated personal care brand <a href=\"https:\/\/www.ghilli.ch\/en\" target=\"_blank\" rel=\"noreferrer noopener\">Ghilli<\/a> is here to rewrite the narrative. From the brand and packaging design studio <a href=\"https:\/\/allink.ch\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">allink<\/a> based in Zurich, Switzerland, Ghilli is reclaiming the bar soap and shampoo format, proving it can be luxurious, chic, and, most importantly, sustainable.<\/p>\n<p>Hallmarks of the Ghilli packaging design include a striking script wordmark in red outlined in metallic gold and a Mediterranean-inspired color palette that feels inherently timeless and elegant. Even more commendable than these aesthetics is the packaging\u2019s eco-friendly design, which uses cardboard over the plastic that\u2019s primarily used in the category.<\/p>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/pack-of-the-month-ghilli-makes-bathroom-sustainability-truly-desirable\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Swiss brand and packaging design studio allink teams up with bar soap line Ghilli on a sumptuous brand system with an unmistakable Mediterranean aesthetic. Ghilli rewrites the bar soap narrative with a luxe look committed to sustainability. Over the past decade or so, bar soap has undeniably slipped down the hierarchy of body wash formats. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":13125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[5278,5901,119,3941,5902,4719,5285,5305,3058,5903,4739,1052,158,186,5296,429],"class_list":["post-13124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-allink","tag-bar-soap-packaging","tag-cardboard-packaging","tag-case-study","tag-custom-lettering","tag-eco-friendly-design","tag-ghilli","tag-gold-foil","tag-luxury-branding","tag-mediterranean-style","tag-pack-of-the-month","tag-packaging-design","tag-plastic-free","tag-sustainable-packaging","tag-swiss-design","tag-typography"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/13124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13124"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/13124\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/13125"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}