{"id":13299,"date":"2026-05-15T09:34:26","date_gmt":"2026-05-15T13:34:26","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=13299"},"modified":"2026-05-15T09:34:26","modified_gmt":"2026-05-15T13:34:26","slug":"herman-scheers-stash-update-is-steeped-in-flavor","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=13299","title":{"rendered":"Herman-Scheer\u2019s Stash Update Is Steeped In Flavor"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<ul style=\"border-color:#000000;border-width:3px;border-top-left-radius:30px;border-top-right-radius:30px;border-bottom-left-radius:30px;border-bottom-right-radius:30px\" class=\"wp-block-list is-style-default has-border-color has-bg-shade-background-color has-background has-small-font-size\">\n<li>Los Angeles-based agency Herman-Scheer refreshes the packaging and identity for the tea brand Stash.<\/li>\n<li>The new look emphasizes bold flavor, making functionality and natural elements secondary.<\/li>\n<\/ul>\n<p>Since 1972, Stash has crafted and blended teas in Portland to impact drinkers\u2019 moods, offering calming and comforting beverages long before \u201cfunctional\u201d became a selling point.<\/p>\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/herman-scheers-stash-update-is-steeped-in-flavor\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los Angeles-based agency Herman-Scheer refreshes the packaging and identity for the tea brand Stash. The new look emphasizes bold flavor, making functionality and natural elements secondary. Since 1972, Stash has crafted and blended teas in Portland to impact drinkers\u2019 moods, offering calming and comforting beverages long before \u201cfunctional\u201d became a selling point. Subscribe to Read [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":13300,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[6150,608,2949,2951,6151,3183,2523,6152,6153,1052,6154,6155,5138,429],"class_list":["post-13299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-beverage-identity","tag-brand-identity","tag-brand-refresh","tag-dieline","tag-flavor-forward","tag-functional-beverages","tag-graphic-design","tag-healthy-socials","tag-herman-scheer","tag-packaging-design","tag-portland-tea","tag-stash-tea","tag-tea-branding","tag-typography"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/13299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13299"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/13299\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/13300"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}