{"id":1782,"date":"2024-08-21T00:00:00","date_gmt":"2024-08-21T04:00:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=1782"},"modified":"2024-08-21T00:00:00","modified_gmt":"2024-08-21T04:00:00","slug":"podcast-the-versatility-of-bopp-in-beer-packaging","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=1782","title":{"rendered":"PODCAST | The Versatility of BOPP in Beer Packaging"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div><link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Lato:ital,wght@0,700;1,300&amp;display=swap\" rel=\"stylesheet\"\/><link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/www.packagingstrategies.com\/ext\/resources\/css\/PS-articles.css\"\/>\n<style><![CDATA[<![CDATA[\n\t.pod {\n\t\twidth: 97%; background-color: #1C4974; border-radius: 25px; padding: 20px; display: flex; justify-content: center; align-items: center; margin: 0px auto;\n\t}\n\t\n\t.listenBtn {\n\t\ttext-align: center;\n\t}\n\t\/* unvisited link *\/\n\t\n\t.listenBtn a:link {\n\t\tcolor: #fff; padding: 7px 20px; background-color: #1C4974; border-radius: 25px; text-decoration: none; border: none; font-size: 21px; font-weight: bold; text-align: center; font-family: Helvetica, Verdana, sans-serif; -webkit-transition: all 0.5s ease; -moz-transition: all 0.5s ease; -o-transition: all 0.5s ease; -ms-transition: all 0.5s ease; transition: all 0.5s ease; box-shadow: 10px 10px 10px grey;\n\t}\n\t\/* visited link *\/\n\t\n\t.listenBtn a:visited {\n\t\tcolor: #fff; background-color: #1C4974;\n\t}\n\t\/* mouse over link *\/\n\t\n\t.listenBtn a:hover {\n\t\tcolor: #f4f5f6; background-color: #404144; border: none; padding: 11px 80px; font-size: 23px; -webkit-transition: all 0.5s ease; -moz-transition: all 0.5s ease; -o-transition: all 0.5s ease; -ms-transition: all 0.5s ease; transition: all 0.5s ease;\n\t}\n\t\/* selected link *\/\n\t\n\t.listenBtn a:active {\n\t\tcolor: #fff; background-color: #1C4974;\n\t}\n\n]]]]><![CDATA[>]]><\/style>\n<p>People typically think of cans and bottles as common components of beer packaging, but most people don\u2019t immediately think of Biaxially Oriented Polypropylene, or <a href=\"https:\/\/www.packagingstrategies.com\/keywords\/9141-bopp\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">BOPP<\/a>, as a key component.<\/p>\n<p>We recently sat down with <strong>Matt Tanaka<\/strong>, founder and CEO of branding and design firm Stout Collective, to discuss the role of BOPP in beer packaging.<\/p>\n<p>We also asked Tanaka about the inspiration for the BOPP Beer and Design Conference, which is hosted by Stout Collective. The third annual <a data-auth=\"NotApplicable\" data-linkindex=\"1\" href=\"https:\/\/boppconference.com\/\" rel=\"external noopener noreferrer\" target=\"_blank\">BOPP conference<\/a> will take place on September 18 and 19 in Chicago.<\/p>\n<hr\/>\n<p>\u201cFrom a material standpoint, BOPP is really fun because it gives designers a big playground to work with,\u201d Tanaka explained. \u201cAn object like a can or a bottle is already challenging to design for but also pretty limiting in space. When you give a designer the chance to manipulate texture or play with different substrates, that really let\u2019s their design shine.\u201d<\/p>\n<p>As for the inspiration behind the BOPP Beer and Design Conference, Tanaka said the thought process at Stout Collective was: \u201cIf we hosted a conference in an incredibly specific niche where it was a design conference about beer as opposed to a beverage industry conference where they had some things about design, it would allow us to go way more in depth on these topics.\u201d<\/p>\n<p>Additionally, the conference was seen as a way to pull together into one place the talented packaging designers and illustrators that Stout Collective works with routinely but are scattered across the country.<\/p>\n<p>That first conference was a hit and explains why the conference is still going strong today.<\/p>\n<p>\u201cIt was an incredibly inspiring time. We had some in-depth conversations and really got to see some behind-the-scenes stuff with our presenters who were giving examples of their own branding and design within the beverage space,\u201d Tanaka noted.<\/p>\n<p>To learn more about the role of BOPP in beer packaging and about the BOPP Beer and Design Conference, check out the full interview here.<\/p>\n<p><strong>Listen to the full podcast interview below to learn more.<\/strong><\/p>\n<aside style=\"text-align: center; margin: 0px auto;\">\n<a href=\"https:\/\/www.packagingstrategies.com\/media\/podcasts\/3067\"> <\/a><\/p>\n<p>\n<audio controls=\"\" style=\"text-align: center;\"><source src=\"https:\/\/dts.podtrac.com\/redirect.mp3\/www.packagingstrategies.com\/ext\/resources\/podcasts\/BOPP-UPDATED_mixdown.mp3?1724264013\" type=\"audio\/mpeg\">Your browser does not support the audio element.<\/source><\/audio>\n<\/p>\n<p><a href=\"https:\/\/www.packagingstrategies.com\/media\/podcasts\/3067\" rel=\"noopener\" target=\"_blank\"><strong>Listen to more podcasts here.<\/strong><\/a><\/p>\n<\/aside>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.packagingstrategies.com\/articles\/104924-podcast-the-versatility-of-bopp-in-beer-packaging\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>People typically think of cans and bottles as common components of beer packaging, but most people don\u2019t immediately think of Biaxially Oriented Polypropylene, or BOPP, as a key component. We recently sat down with Matt Tanaka, founder and CEO of branding and design firm Stout Collective, to discuss the role of BOPP in beer packaging. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1783,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[375,949,146,950,486,683,333],"class_list":["post-1782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-beer","tag-beer-manufacturing","tag-beer-packaging","tag-beverage-companies","tag-beverage-industry","tag-bopp","tag-bopp-films"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/1782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1782"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/1782\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/1783"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}