{"id":1876,"date":"2024-08-27T04:42:57","date_gmt":"2024-08-27T08:42:57","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=1876"},"modified":"2024-08-27T04:42:57","modified_gmt":"2024-08-27T08:42:57","slug":"hennessy-unveils-packaging-upgrades-for-very-special-marque","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=1876","title":{"rendered":"Hennessy unveils packaging upgrades for Very Special marque \u00a0"},"content":{"rendered":"


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This change represents the most substantial evolution of the V.S packaging in the last ten years. Credit: Hennessy\/PRNewswire. <\/figcaption><\/figure>\n<\/p><\/div>\n

Hennessy, a French producer of cognac, has announced a significant redesign of the packaging for its Hennessy Very Special (V.S) product.\u00a0\u00a0<\/p>\n

This change represents the most substantial evolution of the V.S packaging in the last ten years, aiming to modernise the brand\u2019s image.\u00a0<\/p>\n

It also enhances sustainability and aligns with contemporary upgrades across the full portfolio.\u00a0<\/p>\n

The bottle and blend of Hennessy V.S will remain unchanged, continuing to offer the bold and smooth character that has defined the brand. \u00a0<\/p>\n

The packaging enhancements include a refreshed label that highlights the Hennessy logo, a new gold foil topper that is consistent with the rest of the portfolio.\u00a0<\/p>\n

The company also streamlined macaron that now exclusively features the Bras Arm\u00e9 emblem.\u00a0<\/p>\n

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