{"id":2668,"date":"2024-09-26T03:43:39","date_gmt":"2024-09-26T07:43:39","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=2668"},"modified":"2024-09-26T03:43:39","modified_gmt":"2024-09-26T07:43:39","slug":"metsa-board-and-kouvolan-lakritsi-create-reclosable-paperboard-mug-packaging","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=2668","title":{"rendered":"Mets\u00e4 Board and Kouvolan Lakritsi create reclosable paperboard mug packaging"},"content":{"rendered":"


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Kouvolan Lakritsi\u2019s new, resealable paperboard solution. Credit: Mets\u00e4 Group. <\/figcaption><\/figure>\n<\/p><\/div>\n

Mets\u00e4 Board, a producer of lightweight folding boxboards and white kraftliners, has teamed up with Finnish confectionery company Kouvolan Lakritsi to introduce a new mug packaging for liquorice.\u00a0\u00a0<\/p>\n

Developed from fresh fibre paperboard, the new packaging is resealable, keeping the product fresh and addressing consumer concerns such as stickiness, which are experienced in traditional plastic sweet pouches.\u00a0<\/p>\n

The packaging design team at Mets\u00e4 Board crafted the new paperboard mug with a heat-sealed transparent plastic film.\u00a0\u00a0<\/p>\n

This feature ensures the liquorice remains fresh after the initial opening. <\/p>\n

The collaboration has resulted in a durable and recyclable container that not only maintains the freshness of Kouvolan Lakritsi\u2019s liquorice but also stands out visually on retail shelves.\u00a0\u00a0<\/p>\n

This packaging solution is also claimed to reduce plastic usage.\u00a0<\/p>\n

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