{"id":3529,"date":"2024-10-31T09:22:06","date_gmt":"2024-10-31T13:22:06","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=3529"},"modified":"2024-10-31T09:22:06","modified_gmt":"2024-10-31T13:22:06","slug":"the-substance-is-a-body-horror-its-also-an-expertly-branded-nightmare","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=3529","title":{"rendered":"\u2018The Substance\u2019 is A+ Body Horror; It\u2019s Also an Expertly  Branded Nightmare"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>If you attended a seven-p.m. screening of\u00a0<em>The Substance<\/em>\u00a0last month in Providence and heard hysterical laughing, a borderline uncomfortable cackle from the center-left portion of the movie theater during the last 20 minutes of the film, then I want to apologize. I was having a good time.<\/p>\n<p>I am probably not the person you want to see a horror movie with, and I know for a fact that, at some point, I will embarrass my wife during a movie by laughing uncontrollably\u2014mostly from silliness, sometimes from a state of anxiousness, but\u00a0<em>never<\/em>\u00a0during the jump the scare or the reveal. That\u2019s sacrosanct. You don\u2019t fuck with that. But it\u00a0<em>will<\/em>happen at some point.<\/p>\n<p>It\u2019s not exactly genre-specific, either. It doesn\u2019t have to be a B-movie; it can be something that is genuinely regarded among the\u00a0<a target=\"_blank\" href=\"https:\/\/www.shudder.com\/series\/watch\/the-last-drive-in-with-joe-bob-briggs\/d7e1edc651c7f9b7?season=1\" rel=\"noreferrer noopener\">Joe Bob Briggs set<\/a>\u00a0as scary. But body horror usually gets the chuckle factory engine revved up. Incidentally,\u00a0<em>Barbarian<\/em>\u00a0is a hoot. So is\u00a0<em>Titane\u00a0<\/em>and<em>\u00a0Cabin Fever.<\/em>\u00a0There\u2019s plenty more, honestly.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/the-substance-is-a-body-horror-its-also-an-expertly-branded-nightmare\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you attended a seven-p.m. screening of\u00a0The Substance\u00a0last month in Providence and heard hysterical laughing, a borderline uncomfortable cackle from the center-left portion of the movie theater during the last 20 minutes of the film, then I want to apologize. I was having a good time. I am probably not the person you want to [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3530,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[1583,1584],"class_list":["post-3529","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-demi-moore","tag-the-substance"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3529","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3529"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3529\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/3530"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3529"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}