{"id":3681,"date":"2024-11-08T09:19:10","date_gmt":"2024-11-08T14:19:10","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=3681"},"modified":"2024-11-08T09:19:10","modified_gmt":"2024-11-08T14:19:10","slug":"yes-gen-z-still-drinks-and-theyll-definitely-be-drinking-mullet","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=3681","title":{"rendered":"Yes, Gen Z Still Drinks, and They\u2019ll Definitely Be Drinking Mullet"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><a href=\"https:\/\/www.denomination.com\/en-us\" target=\"_blank\" rel=\"noreferrer noopener\">Denomination<\/a>\u2019s packaging for Mullet Wine brings a much-needed irreverent energy to the wine aisle. Of course, this is a bold vino with a high-alcohol content full of fruit-forward notes, but for my money, Mullet speaks to younger drinkers by welcoming the unexpected.<\/p>\n<p>The front label keeps things straightforward, you know, the \u201cbusiness in the front\u201d stuff, while the back reveals an illustration of a mullet-haired character, embodying the brand\u2019s \u201cparty at the back\u201d spirit.<\/p>\n<p>The result is packaging and branding that stands out as much as the wine itself, redefining what a wine brand can be, and recognizing that the Gen Z crowd does, in fact, still enjoy drinking.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/yes-gen-z-still-drinks-and-theyll-definitely-be-drinking-mullet\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Denomination\u2019s packaging for Mullet Wine brings a much-needed irreverent energy to the wine aisle. Of course, this is a bold vino with a high-alcohol content full of fruit-forward notes, but for my money, Mullet speaks to younger drinkers by welcoming the unexpected. The front label keeps things straightforward, you know, the \u201cbusiness in the front\u201d [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3682,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-3681","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3681","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3681"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3681\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/3682"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3681"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3681"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3681"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}