{"id":3712,"date":"2024-11-11T10:17:38","date_gmt":"2024-11-11T15:17:38","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=3712"},"modified":"2024-11-11T10:17:38","modified_gmt":"2024-11-11T15:17:38","slug":"mattel-mistakenly-prints-porn-site-on-packaging-for-wicked-dolls","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=3712","title":{"rendered":"Mattel Mistakenly Prints Porn Site On Packaging for \u2018Wicked\u2019 Dolls"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>If you\u2019re in the business of designing toy packaging, you really want to make sure your copy is correct and up to snuff. Otherwise, you might send young, impressionable minds to an adult website.<\/p>\n<p>In the run-up to the film adaptation of the Tony Award-winning musical\u00a0<em>Wicked<\/em>\u00a0that\u2019s set to release before the holiday tentpole season, Mattel has released special dolls featuring characters from the kinda\/sorta Wizard of Oz prequel. Unfortunately, instead of sending folks to the movie\u2019s official website, they sent them to a porn site with a very similar name.<\/p>\n<p>\u201cMattel was made aware of a misprint on the packaging of the Mattel Wicked collection dolls, primarily sold in the US, which intended to direct consumers to the official\u00a0<a target=\"_blank\" href=\"https:\/\/www.wickedmovie.com\/\" rel=\"noreferrer noopener\">WickedMovie.com<\/a>\u00a0landing page,\u201d the toy brand said in a\u00a0<a target=\"_blank\" href=\"https:\/\/www.cnn.com\/2024\/11\/11\/business\/wicked-movie-dolls-packaging-intl-hnk\/index.html\" rel=\"noreferrer noopener\">statement to CNN on Sunday<\/a>. \u201cWe deeply regret this unfortunate error and are taking immediate action to remedy this. Parents are advised that the misprinted, incorrect website is not appropriate for children.\u201d<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/mattel-mistakenly-prints-porn-site-on-packaging-for-wicked-dolls\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you\u2019re in the business of designing toy packaging, you really want to make sure your copy is correct and up to snuff. Otherwise, you might send young, impressionable minds to an adult website. In the run-up to the film adaptation of the Tony Award-winning musical\u00a0Wicked\u00a0that\u2019s set to release before the holiday tentpole season, Mattel [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3713,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[1011,1626],"class_list":["post-3712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-mattel","tag-wicked"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3712"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3712\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/3713"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}