{"id":3774,"date":"2024-11-14T00:59:00","date_gmt":"2024-11-14T05:59:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=3774"},"modified":"2024-11-14T00:59:00","modified_gmt":"2024-11-14T05:59:00","slug":"differentiating-your-tequila-brand-might-just-take-a-color-shift-amo-tequila-goes-orange","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=3774","title":{"rendered":"Differentiating Your Tequila Brand Might Just Take A Color Shift; Amo Tequila Goes Orange"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Designed by <a href=\"https:\/\/hellocomradestudio.com\/\">Hello Comrade<\/a>, Amo Tequila\u2019s packaging design is striking and unanticipated for a tequila brand, with its bold orange label immediately capturing eager eyeballs. This vibrant color, inspired by the tequila\u2019s subtle infusion of orange and cinnamon, distinguishes it from more traditional, muted tequila packaging.<\/p>\n<p>The typography on the label is unapologetically modern, reflecting the brand\u2019s commitment to innovation. Each element, from the custom Pantone-colored rubber stopper to the artful composition in the photography, embodies a fresh take on a classic spirit, inviting consumers to experience something familiar with a new, unexpected twist.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/differentiating-your-tequila-brand-might-just-take-a-color-shift-amo-tequila-goes-orange\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Designed by Hello Comrade, Amo Tequila\u2019s packaging design is striking and unanticipated for a tequila brand, with its bold orange label immediately capturing eager eyeballs. This vibrant color, inspired by the tequila\u2019s subtle infusion of orange and cinnamon, distinguishes it from more traditional, muted tequila packaging. The typography on the label is unapologetically modern, reflecting [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3775,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[1653,379,204],"class_list":["post-3774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-amo","tag-spirits","tag-tequila"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3774"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/3774\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/3775"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}