{"id":4794,"date":"2025-01-14T12:37:35","date_gmt":"2025-01-14T17:37:35","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=4794"},"modified":"2025-01-14T12:37:35","modified_gmt":"2025-01-14T17:37:35","slug":"new-fda-proposal-would-require-nutrition-information-on-front-of-packaging","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=4794","title":{"rendered":"New FDA Proposal Would Require Nutrition Information on Front of Packaging"},"content":{"rendered":"<p> <br \/>\n<br \/><\/p>\n<div>\n<p>Today, the U.S. Food and Drug Administration is announcing an important step to provide nutrition information to consumers by proposing to require a front-of-package (FOP) nutrition label for most packaged foods. This proposal plays a key role in the agency\u2019s nutrition priorities, which are part of a government-wide effort in combatting the nation\u2019s chronic disease crisis. If finalized, the proposal would give consumers readily visible information about a food\u2019s saturated fat, sodium and added sugars content\u2014three nutrients directly linked with chronic diseases when consumed in excess. \u00a0<\/p>\n<p>The proposed FOP nutrition <a href=\"https:\/\/www.packagingstrategies.com\/topics\/2676-labels\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">label<\/a>, also referred to as the \u201cNutrition Info box,\u201d provides information on saturated fat, sodium and added sugars content in a simple format showing whether the food has \u201cLow,\u201d \u201cMed\u201d or \u201cHigh\u201d levels of these nutrients. It complements the FDA\u2019s iconic Nutrition Facts label, which gives consumers more detailed information about the nutrients in their food. \u00a0<\/p>\n<p>Chronic diseases, including heart disease, cancer and diabetes, are the leading cause of disability and death in the U.S. With 60% of Americans having at least one chronic disease, such diseases are also the leading drivers of the nation\u2019s $4.5 trillion in annual health care costs. A large body of research indicates that a major contributor to this problem is excess consumption of saturated fat, sodium and added sugars. There is a proliferation of foods in the food supply that are considered ultra processed, which often contain high levels of these nutrients.\u202fThe Nutrition Info box is focused on providing accessible information to help consumers quickly and easily identify how foods can be part of a healthy diet.<\/p>\n<p>\u201cThe science on saturated fat, sodium and added sugars is clear,\u201d said FDA Commissioner Robert M. Califf, M.D. \u201cNearly everyone knows or cares for someone with a chronic disease that is due, in part, to the food we eat. It is time we make it easier for consumers to glance, grab and go. Adding front-of-package nutrition labeling to most packaged foods would do that. We are fully committed to pulling all the levers available to the <a href=\"https:\/\/www.packagingstrategies.com\/keywords\/5828-fda\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">FDA<\/a> to make nutrition information readily accessible as part of our efforts to promote public health.\u201d<\/p>\n<p>The proposed Nutrition Info box is informed by a substantial body of research conducted by the FDA, including a scientific literature review, consumer focus groups and a peer-reviewed experimental study. In 2023, the FDA conducted an experimental study of nearly 10,000 U.S. adults to further explore consumer responses to three different types of FOP labels. The purpose of the experimental study was to identify which FOP schemes enabled participants to make quicker and more accurate assessments of the healthfulness of a product based on the levels of saturated fat, sodium and added sugars displayed. The experimental study showed that\u202fthe black and white Nutrition Info scheme with the percent Daily Value performed best in helping consumers identify healthier food options. \u00a0<\/p>\n<p>\u201cFood should be a vehicle for wellness, not a contributor of chronic disease,\u201d said FDA Deputy Commissioner for Human Foods Jim Jones. \u201cIn addition to our goal of providing information to consumers, it\u2019s possible we\u2019ll see manufacturers reformulate products to be healthier in response to front-of-package nutrition labeling. Together, we hope the FDA\u2019s efforts, alongside those of our federal partners, will start stemming the tide of the chronic disease crisis in our country.\u201d<\/p>\n<p>The proposed Nutrition Info box is part of the White House National Strategy on Hunger, Nutrition and Health to reduce diet-related diseases by 2030. The Nutrition Info box, the recently updated \u201chealthy\u201d claim, the FDA\u2019s work to develop a \u201chealthy\u201d symbol and the draft Phase II voluntary sodium reduction targets are key aspects of a government-wide approach to improving nutrition and reducing chronic diseases in the U.S. These efforts can help consumers more easily identify foods recommended by the Dietary Guidelines for Americans and may assist them in reducing their consumption of certain nutrients that can be found in foods that are commonly considered ultra-processed. The FDA is committed to continuing its comprehensive, science-based activities to create a healthier food supply, empower consumers with information and support lifelong healthy eating patterns. \u00a0<\/p>\n<p>The proposed rule, if finalized, would require food manufacturers to add a Nutrition Info box to most packaged food products three years after the final rule\u2019s effective date for businesses with $10 million or more in annual food sales and four years after the final rule\u2019s effective date for businesses with less than $10 million in annual food sales. \u00a0<\/p>\n<p>Comments on the proposed rule can be submitted electronically to <a href=\"https:\/\/www.regulations.gov\" id=\"\" rel=\"noopener noreferrer\" target=\"_blank\">http:\/\/www.regulations.gov<\/a> by May 16, 2025.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.packagingstrategies.com\/articles\/105342-new-fda-proposal-would-require-nutrition-information-on-front-of-packaging\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, the U.S. Food and Drug Administration is announcing an important step to provide nutrition information to consumers by proposing to require a front-of-package (FOP) nutrition label for most packaged foods. This proposal plays a key role in the agency\u2019s nutrition priorities, which are part of a government-wide effort in combatting the nation\u2019s chronic disease [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4795,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[1920,943,1266,1919],"class_list":["post-4794","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-consumer-research","tag-fda","tag-labeling-regulations","tag-nutrition-label-compliance"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/4794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4794"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/4794\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/4795"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}