{"id":4958,"date":"2025-01-23T17:52:30","date_gmt":"2025-01-23T22:52:30","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=4958"},"modified":"2025-01-23T17:52:30","modified_gmt":"2025-01-23T22:52:30","slug":"cheetos-drops-custom-font-written-by-the-other-hand-for-national-handwriting-day","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=4958","title":{"rendered":"Cheetos Drops Custom Font Written By the \u2018Other Hand\u2019 For National Handwriting Day"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Cheetos\u2019 greatest nuisance\u2014the orange\u00a0<em>Cheetle<\/em>\u00a0dust that leaves no finger untouched\u2014is also its secret weapon.\u00a0<\/p>\n<p>Where some see pesky orange finger-licking and stained keyboards, others see the perfect marketing asset, as seen in the \u201c<a target=\"_blank\" href=\"https:\/\/www.prnewswire.com\/news-releases\/cheetos-debuts-other-hand-campaign-an-official-celebration-of-fans-who-reserve-their-dominant-hand-for-enjoying-cheetos-302115864.html\" rel=\"noreferrer noopener\">Other Hand<\/a>\u201d campaign from\u00a0<a target=\"_blank\" href=\"https:\/\/goodbysilverstein.com\/about\" rel=\"noreferrer noopener\">Goodby Silverstein &amp; Partners<\/a>\u00a0that landed on an incriminating snack factoid that says 99% of people eat Cheetos with their dominant hand. Now, just in time for National Handwriting Day (an actual holiday, guys), the agency has released what they\u2019re calling the first font fully designed with the other hand.\u00a0<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<p>\n<iframe loading=\"lazy\" title=\"Cheetos Other Hand Font Browser Extension Demo\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/ft7ACvR9h2s?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<\/figure>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/cheetos-drops-custom-font-written-by-the-other-hand-for-national-handwriting-day\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cheetos\u2019 greatest nuisance\u2014the orange\u00a0Cheetle\u00a0dust that leaves no finger untouched\u2014is also its secret weapon.\u00a0 Where some see pesky orange finger-licking and stained keyboards, others see the perfect marketing asset, as seen in the \u201cOther Hand\u201d campaign from\u00a0Goodby Silverstein &amp; Partners\u00a0that landed on an incriminating snack factoid that says 99% of people eat Cheetos with their dominant [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":4959,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[1953,1954,1955],"class_list":["post-4958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-cheetos","tag-national-handwriting-day","tag-the-other-hand"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/4958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4958"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/4958\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/4959"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}