{"id":5508,"date":"2025-02-20T00:00:00","date_gmt":"2025-02-20T05:00:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=5508"},"modified":"2025-02-20T00:00:00","modified_gmt":"2025-02-20T05:00:00","slug":"confectionery-packaging-seeing-improvements-in-several-key-areas","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=5508","title":{"rendered":"Confectionery Packaging Seeing Improvements in Several Key Areas"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>\n<button id=\"TopBtn\" onclick=\"topFunction()\" title=\"Go to top\">Top<\/button>\n<\/p>\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"\/><link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\"\/><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Lato:ital,wght@0,700;1,300&amp;display=swap\" rel=\"stylesheet\"\/><link href=\"https:\/\/www.packagingstrategies.com\/ext\/resources\/css\/Image-Modals.css\" rel=\"stylesheet\"\/>\n<div id=\"imageModalBackground\" onclick=\"backgroundClick(event);\">\n<p>\u2715<\/p>\n<p><\/p>\n<\/div>\n<link rel=\"stylesheet\" type=\"text\/css\" href=\"https:\/\/www.packagingstrategies.com\/ext\/resources\/css\/PS-articles.css\"\/>\n<style><![CDATA[<![CDATA[\n\th3 {\n\t\tfont-family: Lato, Arial, sans-serif; font-weight: bold; font-size: 18px; color: #0072BC; margin: 40px 0 10px 0 !important;\n\t}\n\t\n\t.floatleft {\n\t\tdisplay: inline-block; vertical-align: bottom; padding-bottom: 10px; margin: 10px 10px 20px 0px; float: left; width: 400px;\n\t}\n\t\n\t.floatnone {\n\t\tdisplay: inline-block; vertical-align: bottom; padding-bottom: 10px; margin: 10px 10px 20px 0px; float: none; width: 100%;\n\t}\n\t\n\t.readMoreBtn {\n\t\twidth: 130px; padding: 5px; margin: 0px auto; text-align: center; color: #fff; font-weight: 900; font-family: Arial, Helvetica, sans-serif; border: none; background-color: #0072BC;\n\t}\n\t\n\ta:link,\n\ta:visited,\n\ta:hover,\n\ta:active {\n\t\tborder: none; text-decoration: none;\n\t}\n\t\n\t@media only screen and (max-width: 600px) {\n\t\t.floatleft {\n\t\t\tfloat: none; width: 100%; margin: 10px auto;\n\t\t}\n\t}\n\n]]]]><![CDATA[>]]><\/style>\n<p>In recent years, the confectionery market has proven to be a reliable canvas for packaging developers looking to test out innovative solutions. With the size of the global confectionery market projected to hit over $250 billion by 2033 (per Spherical Insights LLP), and with companies constantly looking to make new impressions on their customers, there is ample opportunity for confectionery packaging to make strides in accessibility, sustainability and versatility.<\/p>\n<p>As an example, <a href=\"#Nestle\">Nestl\u00e9<\/a> recently trialed accessible QR codes for its KitKat and Quality Street brands, allowing visually impaired shoppers to gain product information with greater ease.<\/p>\n<p>On the sustainability front, Amcor helped <a href=\"#Mondelez\">Mondel\u0113z<\/a> develop packaging made from recycled materials for its Cadbury core sharing bars. The new wrappers are being sold in the UK and Ireland.<\/p>\n<p>Finally, <a href=\"#Cox\">Cox &amp; Co<\/a> developed new flow wrap packaging for chocolate bars. The new packaging is plastic-free and much easier to recycle.<\/p>\n<p>Learn more about these innovations in confectionery packaging below.<\/p>\n<hr\/>\n<h3>Nestl\u00e9 Confectionery Trials Accessible QR Codes for KitKat and Quality Street<\/h3>\n<figure class=\"cap\">\n<img decoding=\"async\" src=\"https:\/\/www.packagingstrategies.com\/ext\/resources\/2024\/09\/19\/Nestle-QR-Codes.png\" alt=\"Hand using mobile phone to get product information from KitKat packaging.\" class=\"modalImage\" onclick=\"showImageModal(this.src), showCaption('caption1');\"\/><figcaption>\n<p><span id=\"caption1\">The new packaging allows blind and partially sighted people to easily gain product information. <em>Courtesy of Nestl\u00e9<\/em><\/span><\/p>\n<\/figcaption><\/figure>\n<p><a href=\"https:\/\/www.nestle.co.uk\/en-gb\" rel=\"external noopener noopener\" target=\"_blank\"><strong>Nestl\u00e9 Confectionery<\/strong><\/a> is trialing accessible <a href=\"https:\/\/www.packagingstrategies.com\/keywords\/3844-qr-codes\" rel=\"noopener noopener\" target=\"_blank\"><strong>QR codes<\/strong><\/a> on two of its beloved brands, KitKat and Quality Street, to help shoppers who are living with sight loss access product information more easily.<\/p>\n<p>The new QR codes are out now on KitKat two finger multipacks, while Quality Street will also host the accessible codes across its permanent range.<\/p>\n<p>In the UK alone, more than two million people are living with sight loss, and around 340,000 of these people are registered as blind or partially sighted.<\/p>\n<p>The innovative QR codes, powered by Zappar technology, allow blind and partially sighted shoppers to easily retrieve essential product information.<\/p>\n<p>Shoppers will be able to scan the accessible QR codes on their phones using existing apps already used by the blind and partially sighted community, meaning there is no need for additional downloads.<\/p>\n<p class=\"clearright\">\n<a href=\"https:\/\/www.packagingstrategies.com\/articles\/105000-nestle-confectionery-trials-accessible-qr-codes-for-kitkat-and-quality-street\" rel=\"noopener\" target=\"_blank\"><br \/>\n<button class=\"readMoreBtn\">READ MORE<\/button><br \/>\n<\/a><\/p>\n<hr\/>\n<h3>Mondel\u0113z Partners with Amcor to Use Recycled Packaging for Cadbury Sharing Bars<\/h3>\n<figure class=\"cap\">\n<img decoding=\"async\" src=\"https:\/\/www.packagingstrategies.com\/ext\/resources\/2024\/11\/Mondelez-CDM-780x439.jpg\" alt=\"Variety of Cadbury candy bars in new wrappers.\" class=\"modalImage\" onclick=\"showImageModal(this.src), showCaption('caption2');\"\/><figcaption>\n<p><span id=\"caption2\">The new wrappers are made from 80% certified recycled plastic. <em>Courtesy of Mondel\u0113z International<\/em><\/span><\/p>\n<\/figcaption><\/figure>\n<p><a href=\"https:\/\/www.packagingstrategies.com\/articles\/104784-saica-mondelz-launch-paper-based-packaging-for-confectionery-snacks\" rel=\"noopener noopener\" target=\"_blank\"><strong>Mondel\u0113z International<\/strong><\/a> announced that its Cadbury core sharing bars, manufactured in Bournville and Coolock and sold in the UK and Ireland, will be wrapped in 80% certified recycled plastic packaging, which can be attributed to plastic sourced from advanced recycling technology.<\/p>\n<p>This move is the result of a collaboration with <a href=\"https:\/\/www.packagingstrategies.com\/articles\/104742-amcors-new-innovation-center-offers-latest-in-material-science-packaging-design\" rel=\"noopener noopener\" target=\"_blank\"><strong>Amcor<\/strong><\/a>, a global leader in developing and producing more sustainable packaging solutions, and <a href=\"https:\/\/www.packagingstrategies.com\/articles\/104530-jindal-films-announces-release-of-sustainable-bopp-and-bope-films\" rel=\"noopener noopener\" target=\"_blank\"><strong>Jindal Films<\/strong><\/a>, an industry leader in the development and manufacture of recyclable films designed for <a href=\"https:\/\/www.packagingstrategies.com\/flexible-packaging\" rel=\"noopener noopener\" target=\"_blank\"><strong>flexible packaging<\/strong><\/a>.<\/p>\n<p>Starting from 2025, in a phased approach, the project aims to cover approximately 300 million sharing bars across the UK&amp;I Cadbury core tablet portfolio. The move will see the highest percentage of recycled flexible plastic used within the Cadbury brand globally. As part of this effort, 80% of the plastic used in the packaging can be attributed to recycled plastic through mass balance and ISCC (International Sustainability and Carbon Certification) PLUS certification.<\/p>\n<p class=\"clearright\">\n<a href=\"https:\/\/www.packagingstrategies.com\/articles\/105165-mondelz-partners-with-amcor-to-use-recycled-packaging-for-cadbury-sharing-bars\" rel=\"noopener\" target=\"_blank\"><br \/>\n<button class=\"readMoreBtn\">READ MORE<\/button><br \/>\n<\/a><\/p>\n<hr\/>\n<h3>Cox &amp; Co Develops Flow Wrap Chocolate Paper Packaging<\/h3>\n<figure class=\"cap\">\n<img decoding=\"async\" src=\"https:\/\/www.packagingstrategies.com\/ext\/resources\/ISSUES\/2025\/02-February\/Features\/PS-0225-Confectionary-feature-Cox-and-Co.-Flow-Wrap.jpg\" alt=\"The front of three individual Cox &amp; Co. candy bars in flow wrap paper packaging.\" class=\"modalImage\" onclick=\"showImageModal(this.src), showCaption('caption3');\"\/><figcaption>\n<p><span id=\"caption3\">The paper packaging is the result of an extensive 18-month process. <em>Courtesy of Cox &amp; Co.<\/em><\/span><\/p>\n<\/figcaption><\/figure>\n<p>For 18 months, Cox &amp; Co has been working toward producing a paper flow wrap to replace its compostable plastic packaging. Working closely with a paper manufacturer in Sweden to find the right type of material and reconfiguring its flow wrap machine to accept it, last April saw the first 100% paper flow wrapped chocolate bar roll off the production line.<\/p>\n<p>Offering a 12-month minimum shelf life, Cox &amp; Co\u2019s innovative new paper flow wrap solution is a huge step in the right direction to reducing the huge amount of chocolate packaging waste that currently ends up in landfill.<\/p>\n<p>\u201cConsumers are now actively seeking brands that take sustainability seriously and products that are easy to recycle,\u201d explains Gavin Cox, founder of Cox &amp; Co. \u201c<a href=\"https:\/\/www.packagingstrategies.com\/articles\/104446-chocolate-companies-respond-to-consumer-demand-for-eco-friendly-packaging\" rel=\"external noopener noopener\" target=\"_blank\"><strong>Chocolate<\/strong><\/a> is a popular household purchase and yet so little of the packaging can be easily recycled at curbside. We are set to change all that with our revolutionary new packaging, which offers a neat and tidy result without the use of plastic.\u201d<\/p>\n<p>As a smaller brand, Cox &amp; Co has been able to pivot its production to test out new paper-based packaging solutions. \u201cIt\u2019s taken many months of trial to get to this point, but it\u2019s been worth the effort. Seeing that first bar roll off the production line was incredibly satisfying,\u201d Cox adds.<\/p>\n<p class=\"clearright\">\n<a href=\"https:\/\/www.packagingstrategies.com\/articles\/104609-cox-and-co-develops-flow-wrap-chocolate-paper-packaging\" rel=\"noopener\" target=\"_blank\"><br \/>\n<button class=\"readMoreBtn\">READ MORE<\/button><br \/>\n<\/a><\/p>\n<aside class=\"sidebarFullWidth\">\n  <a href=\"https:\/\/www.packagingstrategies.com\/publications\/3\" style=\"text-align: center;\"><\/p>\n<h3>\u2b9e Read More from the February 2025 Issue<\/h3>\n<p><\/a><br \/>\n<\/aside>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.packagingstrategies.com\/articles\/105429-confectionery-packaging-seeing-improvements-in-several-key-areas\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Top \u2715 In recent years, the confectionery market has proven to be a reliable canvas for packaging developers looking to test out innovative solutions. With the size of the global confectionery market projected to hit over $250 billion by 2033 (per Spherical Insights LLP), and with companies constantly looking to make new impressions on their [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":5509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[2057,460,597,437,54],"class_list":["post-5508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-candy-companies","tag-chocolate-packaging","tag-flow-wrap","tag-paper-packaging","tag-sustainability"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/5508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5508"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/5508\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/5509"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}