{"id":5528,"date":"2025-02-24T10:12:15","date_gmt":"2025-02-24T15:12:15","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=5528"},"modified":"2025-02-24T10:12:15","modified_gmt":"2025-02-24T15:12:15","slug":"shelf-life-052-why-cpg-brands-are-selling-merch-in-fashion-retailers-and-what-it-means-for-brand-awareness","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=5528","title":{"rendered":"Shelf Life 052: Why CPG Brands Are Selling Merch in Fashion Retailers and What It Means for Brand Awareness"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<p>The presence of CPG merchandise in stores like Revolve, Urban Outfitters, and Target also suggests that retailers are embracing cult CPG brands and their cultural relevance. <\/p>\n<div class=\"woocommerce\">\n<div class=\"woocommerce-info wc-memberships-restriction-message wc-memberships-message wc-memberships-content-restricted-message\">\n\t\t\t\tThis post is only available to members.\t\t    <\/div>\n<\/p>\n<\/div>\n<p>The post <a href=\"https:\/\/thedieline.com\/shelf-life-052-why-cpg-brands-are-selling-merch-in-fashion-retailers-and-what-it-means-for-brand-awareness\/\">Shelf Life 052: Why CPG Brands Are Selling Merch in Fashion Retailers and What It Means for Brand Awareness<\/a> appeared first on <a href=\"https:\/\/thedieline.com\">DIELINE<\/a>.<\/p>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/shelf-life-052-why-cpg-brands-are-selling-merch-in-fashion-retailers-and-what-it-means-for-brand-awareness\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The presence of CPG merchandise in stores like Revolve, Urban Outfitters, and Target also suggests that retailers are embracing cult CPG brands and their cultural relevance. This post is only available to members. The post Shelf Life 052: Why CPG Brands Are Selling Merch in Fashion Retailers and What It Means for Brand Awareness appeared [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":5529,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-5528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/5528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5528"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/5528\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/5529"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}