Huskee has formally introduced its \u2018Borrow by Huskee\u2019 system, which is claimed to be Australia\u2019s first turnkey reusable cup initiative, at the Melbourne International Coffee Expo (MICE).<\/p>\n
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Scheduled for an official launch in Barangaroo this June, the system aims to simplify the use of reusable takeaway cups, offering a more convenient solution for both consumers and businesses.<\/p>\n
Through the programme, customers can borrow a reusable Huskee cup when they purchase a drink from participating caf\u00e9s.<\/p>\n
The cups are available in 8oz and 12oz sizes and must be returned to a participating caf\u00e9 or SmartBin within 14 days. These returned cups will then be cleaned and prepared for reuse.<\/p>\n
The process is streamlined through the dedicated \u2018Borrow\u2019 app. Customers use the app to scan a QR code on their cups when making a purchase.<\/p>\n
The app allows Huskee to monitor cup usage and track environmental benefits, including reductions in carbon emissions and waste diversion.<\/p>\n
A key feature of the system is the SmartBin technology, which ensures only cups with valid QR codes are returned, preventing contamination.<\/p>\n
Additionally, the app includes a \u2018Smart Locations\u2019 feature to help users find the nearest return point for their borrowed cups.<\/p>\n
The Borrow cups comprise 100% polypropylene (PP), a material that is claimed to be durable and safe for food contact.<\/p>\n
Once a cup reaches the end of its life cycle, it is recycled through Huskee\u2019s closed-loop initiative, HuskeeLoop.<\/p>\n
With the system now live, Huskee is reaching out to domestic cafes and businesses interested in joining the programme.<\/p>\n
Huskee co-founder Saxon Wright said: \u201cWe are incredibly proud to announce Borrow by Huskee.<\/p>\n
\u201cThis new approach aims to simplify and streamline the BYO [bring-your-own] and reusable drink sector, removing the need to remember to bring a reusable cup.<\/p>\n
\u201cOur goal is to make it easier and more accessible than ever for people to support circular solutions. Starting in Sydney, we aim to expand and scale this year, rolling out this service to as many venues as possible across the country.\u201d<\/p>\n
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