{"id":6631,"date":"2025-04-21T23:00:00","date_gmt":"2025-04-22T03:00:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=6631"},"modified":"2025-04-21T23:00:00","modified_gmt":"2025-04-22T03:00:00","slug":"shelf-life-060-what-the-1-50-masters-sandwich-can-teach-prada-about-branded-food","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=6631","title":{"rendered":"Shelf Life 060: What the $1.50 Masters Sandwich Can Teach Prada About Branded Food"},"content":{"rendered":"


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Getting tickets to The Masters (that\u2019s a golf tournament, indoor kids) is about as hard as hitting a hole-in-one. This year, I had the once-in-a-lifetime opportunity to attend through a family connection, and it will be an experience and an unphotographed memory (you can\u2019t take pictures) that I will treasure forever.\u00a0<\/p>\n

I used to play golf, and I understand the pull of the game\u2019s magic. There\u2019s beauty in the silence, the precision, and the tradition. It\u2019s a game whose origins go back to the 15th century, whereas football wasn\u2019t even an idea until the late 19th century. Rory Mcllroy Grand Slam aside, I was just as intrigued by the concessions. And because we weren\u2019t allowed to have phones (or even disposable cameras), I asked my fiance to open each wrapper as meticulously as possible so I could take pictures of the wrappers when we left.\u00a0<\/p>\n

He\u2019s my fiance because he nodded and didn\u2019t ask questions.\u00a0<\/p>\n