{"id":6849,"date":"2025-05-01T07:36:37","date_gmt":"2025-05-01T11:36:37","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=6849"},"modified":"2025-05-01T07:36:37","modified_gmt":"2025-05-01T11:36:37","slug":"oritas-breaking-beverage-brand-stereotypes","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=6849","title":{"rendered":"Orita\u2019s Breaking Beverage Brand Stereotypes"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Orita\u2019s packaging, designed by <a href=\"https:\/\/faena-studio.org\/faena\/\" target=\"_blank\" rel=\"noreferrer noopener\">FAENA Studio<\/a>, doesn\u2019t play it safe. Each bottle leans into maximal color blocking with neon yellows, electric blues, and hot pinks with type that feels pulled from a 70s soda fountain sign. <\/p>\n<p>The logomark wraps the neck like a badge, and it\u2019s bold, cheeky, and impossible to miss on a shelf. The design nails that fizzy, chaotic energy you\u2019d want from a Mexican soda brand reboot.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/oritas-breaking-beverage-brand-stereotypes\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Orita\u2019s packaging, designed by FAENA Studio, doesn\u2019t play it safe. Each bottle leans into maximal color blocking with neon yellows, electric blues, and hot pinks with type that feels pulled from a 70s soda fountain sign. The logomark wraps the neck like a badge, and it\u2019s bold, cheeky, and impossible to miss on a shelf. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":6850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-6849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/6849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6849"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/6849\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/6850"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}