\n
<\/p>\n
As the beverage industry experiences unprecedented shifts driven by consumer demand, sustainability imperatives, and technological evolution, PMMI, The Association for Packaging and Processing Technologies<\/a>, has released the latest findings from its 2025 Beverage Industry Packaging Trends white paper and companion infographic<\/a>. These findings highlight a surge in investment and innovation \u2014 insights that will come to life this fall at PACK EXPO Las Vegas 2025, the premier packaging and processing trade show produced by PMMI, taking place Sept. 29\u2013Oct. 1 at the Las Vegas Convention Center.<\/p>\n According to PMMI\u2019s research, 68% of beverage companies anticipate moderate to significant increases in packaging machinery investments over the next two to three years, with nearly 90% planning to purchase equipment. These investments are fueled by a trio of major factors: company expansion, consumer demand, and advancements in technology.<\/p>\n Consumer preferences are reshaping packaging strategies, with a strong emphasis on sustainability, recyclability, and variety in beverage sizes, flavors, and types. PMMI\u2019s white paper notes a projected decrease in rigid plastic and glass use, alongside notable increases in paper-based (+43%), flexible packaging (+30%), and liquid cartons (+16%).<\/p>\n Companies are also adapting packaging formats to cater to single-serve, ready-to-drink, and health-focused beverages such as mocktails, nutraceuticals, and THC-infused drinks. These product trends necessitate more versatile machinery capable of handling new SKUs, packaging formats, and materials.<\/p>\n While the outlook is optimistic, beverage manufacturers face ongoing challenges, including:<\/p>\n Technology integration is viewed as the most positive driver of future growth, helping producers adapt to these hurdles with smarter, more intuitive equipment.<\/p>\n With 35,000 attendees, 2,300 exhibitors, and 1 million net square feet of exhibit space, PACK EXPO Las Vegas 2025 is the largest and most comprehensive event of its kind. Industry professionals can expect:<\/p>\n Trade show attendees will find practical insights on reducing material usage, integrating automation, and addressing workforce needs \u2014 all while forming partnerships that drive innovation forward.<\/p>\n \u201cOur latest beverage packaging trends report confirms what many in the industry already sense \u2014 this is a transformative moment,\u201d says Jorge Izquierdo, vice president, market development, PMMI. \u201cWe\u2019re seeing rapid innovation in formats, materials, and machinery, driven by consumer demand and sustainability goals. PACK EXPO Las Vegas is the place where these trends translate into action \u2014 where ideas turn into strategies and solutions.\u201d<\/p>\n Register today to gain the tools and connections to thrive in a dynamic market. Early registration is just $30 through Sept. 5 at packexpolasvegas.com<\/a>.<\/p>\n<\/div>\nEquipment priorities include:<\/h4>\n
\n
\n
\n