{"id":8183,"date":"2025-07-13T23:00:00","date_gmt":"2025-07-14T03:00:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=8183"},"modified":"2025-07-13T23:00:00","modified_gmt":"2025-07-14T03:00:00","slug":"how-shakiras-hair-care-brand-isima-breaks-the-celebrity-brand-mold","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=8183","title":{"rendered":"How Shakira\u2019s Hair Care Brand Isima Breaks the Celebrity Brand Mold"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Are we in the celebrity brand era?<\/p>\n<p>There\u2019s Emma Chamberlain\u2019s coffee. Rihanna\u2019s Fenty Beauty. Hailey Bieber\u2019s Rhode. Jessica Alba\u2019s Honest Company. Cameron Diaz\u2019s Avaline Wine. And what would be without Kim\u2019s Skims? The list feels endless.\u00a0<\/p>\n<p>Of course, while some celeb-preneurs feel aligned and involved with their brands, many don\u2019t. We\u2019ll spare you the exhaustive list, but we can tell you there\u2019s plenty of tequila.<\/p>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/how-shakiras-hair-care-brand-isima-breaks-the-celebrity-brand-mold\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are we in the celebrity brand era? There\u2019s Emma Chamberlain\u2019s coffee. Rihanna\u2019s Fenty Beauty. Hailey Bieber\u2019s Rhode. Jessica Alba\u2019s Honest Company. Cameron Diaz\u2019s Avaline Wine. And what would be without Kim\u2019s Skims? The list feels endless.\u00a0 Of course, while some celeb-preneurs feel aligned and involved with their brands, many don\u2019t. We\u2019ll spare you the exhaustive [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":8184,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-8183","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8183"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8183\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/8184"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}