{"id":8295,"date":"2025-07-17T13:44:00","date_gmt":"2025-07-17T17:44:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=8295"},"modified":"2025-07-17T13:44:00","modified_gmt":"2025-07-17T17:44:00","slug":"liquid-death-and-fruity-pebbles-collab-on-sparkling-cereal-water-and-its-not-as-unhinged-as-you-think","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=8295","title":{"rendered":"Liquid Death and Fruity Pebbles Collab on Sparkling Cereal Water (and It\u2019s Not As \u2018Unhinged\u2019 As You Think)"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>While the big news about Liquid Death branching out into\u00a0<a target=\"_blank\" href=\"https:\/\/www.usatoday.com\/story\/money\/2025\/07\/17\/liquid-death-energy-drink\/85256643007\/\" rel=\"noreferrer noopener\">energy drinks<\/a>\u00a0might be sucking all of the oxygen out of the CPG room, we\u2019ve got bigger skeletons to disembowel.<\/p>\n<p>Namely, the latest collab from the beloved water brand\/entertainment company, Cereal Criminal, is a limited-edition summer release with kiddo-friendly breakfast stalwart Fruity Pebbles. Now, water and hydration freaks can experience the taste of cereal and milk in bubbly form.<\/p>\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><\/figure>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"520005\" src=\"https:\/\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART-1024x1024.jpg\" alt=\"\" class=\"wp-image-520005\" srcset=\"https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=2048%2C2048&amp;ssl=1 2048w, https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=600%2C600&amp;ssl=1 600w, https:\/\/i0.wp.com\/thedieline.com\/wp-content\/uploads\/2025\/07\/Liquid-Death_PDP_Cereal-Criminal_12oz_12pk_CASE-ART.jpg?resize=100%2C100&amp;ssl=1 100w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"\/><\/figure>\n<\/figure>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/liquid-death-and-fruity-pebbles-collab-on-sparkling-cereal-water-and-its-not-as-unhinged-as-you-think\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>While the big news about Liquid Death branching out into\u00a0energy drinks\u00a0might be sucking all of the oxygen out of the CPG room, we\u2019ve got bigger skeletons to disembowel. Namely, the latest collab from the beloved water brand\/entertainment company, Cereal Criminal, is a limited-edition summer release with kiddo-friendly breakfast stalwart Fruity Pebbles. Now, water and hydration [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":8296,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[2473,484,2474],"class_list":["post-8295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-cereal-criminal","tag-collab","tag-liquid-death"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8295"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8295\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/8296"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}