{"id":8435,"date":"2025-07-25T07:58:53","date_gmt":"2025-07-25T11:58:53","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=8435"},"modified":"2025-07-25T07:58:53","modified_gmt":"2025-07-25T11:58:53","slug":"dread-lobster-serves-seafood-with-a-side-of-slasher-flicks","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=8435","title":{"rendered":"Dread Lobster Serves Seafood with a Side of Slasher Flicks"},"content":{"rendered":"<p> <br \/>\n<br \/><img decoding=\"async\" src=\"https:\/\/thedieline.com\/wp-content\/uploads\/2025\/07\/Box-Front-White-6f0643dc0bf1fb1bc128ab6a29583c55-1.png\" \/><\/p>\n<div>\n<p><a href=\"https:\/\/eatatchain.com\" target=\"_blank\" rel=\"noreferrer noopener\">Eat At Chain <\/a>leans fully into camp horror for its Dread Lobster packaging, and it\u2019s a blood-soaked beach party in a box. The lunch carrier riffs off slasher flick tropes with tongue-in-cheek taglines (\u201cI Know What You Ate Last Summer\u201d) and a hooded mascot clutching a lobster like a final girl\u2019s last hope. <\/p>\n<p>The typography feels pulled from VHS-era splatter fests, while the blood-dripped rope and crime scene graphics drive the parody home. It\u2019s fast food packaging with a plot twist, and I\u2019m here for it.<\/p>\n<p>Nicholas Kraft, Chief Creative Officer for Eat At Chain, shares more insight into the campaign and packaging below.<\/p>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/dread-lobster-serves-seafood-with-a-side-of-slasher-flicks\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eat At Chain leans fully into camp horror for its Dread Lobster packaging, and it\u2019s a blood-soaked beach party in a box. The lunch carrier riffs off slasher flick tropes with tongue-in-cheek taglines (\u201cI Know What You Ate Last Summer\u201d) and a hooded mascot clutching a lobster like a final girl\u2019s last hope. The typography [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-8435","post","type-post","status-publish","format-standard","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8435"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8435\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}