{"id":8568,"date":"2025-08-04T02:06:00","date_gmt":"2025-08-04T06:06:00","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=8568"},"modified":"2025-08-04T02:06:00","modified_gmt":"2025-08-04T06:06:00","slug":"high-wide-handsome-shines-tree-tops-brand-identity","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=8568","title":{"rendered":"HIgh Wide &amp; Handsome Shines Tree Top\u2019s Brand Identity"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Founded in Washington state and operated since 1960, Tree Top is a cooperative owned by apple and pear farmers. While apples remain the brand\u2019s core, the cooperative now produces hundreds of other fruit ingredients and products.<\/p>\n<p>Recently, Tree Top worked with agency\u00a0<a target=\"_blank\" href=\"https:\/\/www.highwidehandsome.com\/\" rel=\"noreferrer noopener\">High Wide &amp; Handsome<\/a>\u00a0to refresh its brand identity and packaging. The updated look aims to appeal to consumers and stand out on shelves while maintaining its legacy and heritage.<\/p>\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p><button id=\"expand-paywall-button\" class=\"expand-paywall-button\">Subscribe to Read More<\/button><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/thedieline.com\/high-wide-handsome-shines-tree-tops-brand-identity\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Founded in Washington state and operated since 1960, Tree Top is a cooperative owned by apple and pear farmers. While apples remain the brand\u2019s core, the cooperative now produces hundreds of other fruit ingredients and products. Recently, Tree Top worked with agency\u00a0High Wide &amp; Handsome\u00a0to refresh its brand identity and packaging. The updated look aims [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":8569,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[],"class_list":["post-8568","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8568"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/8568\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/8569"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}