{"id":9322,"date":"2025-09-18T05:39:07","date_gmt":"2025-09-18T09:39:07","guid":{"rendered":"https:\/\/www.packagingindustrynews.com\/?p=9322"},"modified":"2025-09-18T05:39:07","modified_gmt":"2025-09-18T09:39:07","slug":"upm-adhesive-materials-gains-recyclass-approval-for-rw85c-adhesive","status":"publish","type":"post","link":"https:\/\/www.packagingindustrynews.com\/?p=9322","title":{"rendered":"UPM Adhesive Materials gains RecyClass approval for RW85C adhesive"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<div class=\"article-image\">\n<figure class=\"article-image__container\">\n                                    <picture><source media=\"(min-width: 990px)\" srcset=\"https:\/\/www.packaging-gateway.com\/wp-content\/uploads\/sites\/16\/2025\/09\/b643bd6cbc755b1b_800x800ar-770x433.jpeg\"\/><source media=\"(min-width: 430px)\" srcset=\"https:\/\/www.packaging-gateway.com\/wp-content\/uploads\/sites\/16\/2025\/09\/b643bd6cbc755b1b_800x800ar-940x528.jpeg\"\/>\n                                    <\/picture><figcaption class=\"c-featured-image__description\">The development builds on the previous approvals the company has secured. Credit: UPM Adhesive Materials\/Cision. <\/figcaption><\/figure>\n<\/p><\/div>\n<p class=\"drop-cap\">Finnish label material company UPM Adhesive Materials has announced that its releasable general-purpose RW85C adhesive has been certified by RecyClass.<\/p>\n<p>This certification highlights the adhesive\u2019s compatibility with recycling processes for both high-density polyethylene (HDPE) containers and polyethylene terephthalate (PET) bottles.<\/p>\n<div class=\"in-article-premium-insights mobile-useragent-scalar\">\n<section class=\"gms-b2b-marketing\">\n<figure><img decoding=\"async\" src=\"https:\/\/www.packaging-gateway.com\/wp-content\/themes\/goodlife-wp-B2B\/assets\/images\/GMS-logo.svg\" alt=\"\"\/><\/figure>\n<h4> Discover B2B Marketing That Performs <\/h4>\n<p>\n\t\t\t\t\t\tCombine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.\n\t\t\t\t\t<\/p>\n<p><a href=\"https:\/\/www.globaldatamarketingsolutions.com\/\" class=\"gms-find-out-more\" target=\"_blank\"><br \/>\n\t\t\t\t\t\t\tFind out more <span><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"13\" height=\"9\" viewbox=\"0 0 13 9\" fill=\"none\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M11.685 4.5548L1.25586 4.5548L11.685 4.5548Z\" fill=\"white\"\/><path d=\"M11.685 4.5548L1.25586 4.5548\" stroke=\"white\" stroke-width=\"1.03145\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><path d=\"M7.85693 0.918855L11.9827 4.5731L7.85693 8.33789\" stroke=\"white\" stroke-width=\"1.03145\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><\/a><\/p>\n<\/section>\n<\/div>\n<p>The RW85C adhesive is now acknowledged for its releasability in HDPE recycling streams, specifically for natural and white containers, the company said in a press statement.<\/p>\n<p>Additionally, it has been recognised for its alkali\/water releasable properties for PET bottle recycling.<\/p>\n<p>UPM Adhesive Materials manager Ecosystem EMEIA Santeri Marjam\u00e4ki said: \u201cThanks to the immense research of RecyClass, label material producers can now transparently prove their labels do not hinder the recyclability of HDPE and PET packaging. \u00a0<\/p>\n<p>\u201cThe quality of the highly valued natural and white recyclate can be secured with the right label material, including also the right adhesive technology innovations, which enables the circular economy and enhances sustainability performance. Brand owners will be able to utilise the UPM Adhesive Materials technology approvals to certify their packaging with RecyClass.\u201d<\/p>\n<p>This development builds on the previous approvals the company has secured.<\/p>\n<p>UPM Adhesive Materials director of Consumer Label Solutions EMEIA Przemys\u0142aw Sawa said: \u201cAs packaging regulations like the PPWR [Packaging and Packaging Waste Regulation] evolve and sustainability expectations grow, we\u2019re staying ahead of the curve by collaborating with RecyClass to deliver label solutions that meet strict recyclability criteria by design.<\/p>\n<p>\u201cOur label solutions help brand owners hit their sustainability targets and lead the shift toward a circular packaging economy.\u201d<\/p>\n<p>This July, UPM Adhesive Materials, previously known as UPM Raflatac, announced a significant <a href=\"https:\/\/www.packaging-gateway.com\/news\/upm-expands-advanced-label-materials-capacity\/\" target=\"_blank\">investment in its Mills River factory<\/a> located in North Carolina, US, to implement new proprietary coating technology.<\/p>\n<p>This technological advancement is aimed at increasing the factory\u2019s output of high-value advanced label materials.<\/p>\n<p><!-- Newsletter banner start --><\/p>\n<p><!-- <link rel=\"stylesheet\" href=\"\"> --><\/p>\n<div class=\"grid-container\">\n<section class=\"gdm-newsletter-banner__container\">\n<div class=\"grid-x gdm-newsletter-banner__wrapper-container gdm-newsletter-banner__wrapper-container--article\">\n<div class=\"cell large-9 gdm-newsletter-banner-info__wrapper\">\n<div class=\"gdm-newsletter-banner-logo__container\">\n                    <img decoding=\"async\" src=\"https:\/\/www.packaging-gateway.com\/wp-content\/themes\/goodlife-wp-B2B\/assets\/images\/newsletter-new.svg\" alt=\"Email newsletter icon\"\/>\n                <\/div>\n<p><h3 class=\"gdm-newsletter-banner__heading wp-noreslt\">Sign up for our daily news round-up!<\/h3>\n<h3 class=\"gdm-newsletter-banner__sub-heading\">Give your business an edge with our leading industry insights.<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<\/div>\n<p><!-- Newsletter banner end --><\/p>\n<div class=\"author-bio\">\n<h2>Packaging Gateway Excellence Awards &#8211; The Benefits of Entering<\/h2>\n<p style=\"margin-bottom: 20px;\">Gain the recognition you deserve! The <a href=\"https:\/\/www.packaging-gateway.com\/excellence-awards\/?utm_source=verdict_news&amp;utm_medium=footer_cta&amp;utm_campaign=EA_2025_news&amp;utm_id=exawards2025\" target=\"_blank\"><strong>Packaging Gateway Excellence Awards<\/strong><\/a> celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving packaging industry advancements. Don\u2019t miss your chance to stand out\u2014submit your entry today!<\/p>\n<p><a href=\"https:\/\/www.packaging-gateway.com\/excellence-awards\/?utm_source=verdict_news&amp;utm_medium=footer_cta&amp;utm_campaign=EA_2025_news&amp;utm_id=exawards2025\" class=\"excellence-awards-link\"><strong style=\"font-size: 20px;\">Nominate Now<\/strong><\/a><\/p><\/div>\n<footer class=\"article-footer\">\n                                <!-- article-actions start --><\/p>\n<p><!-- .gdm-article-actions -->                                <!-- article-actions end --><br \/>\n                            <\/footer>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.packaging-gateway.com\/news\/upm-adhesive-materials-recyclass-approval-rw85c\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The development builds on the previous approvals the company has secured. Credit: UPM Adhesive Materials\/Cision. Finnish label material company UPM Adhesive Materials has announced that its releasable general-purpose RW85C adhesive has been certified by RecyClass. This certification highlights the adhesive\u2019s compatibility with recycling processes for both high-density polyethylene (HDPE) containers and polyethylene terephthalate (PET) bottles. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":9323,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[165],"tags":[50],"class_list":["post-9322","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-news","tag-packaging-material"],"_links":{"self":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/9322","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9322"}],"version-history":[{"count":0,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/posts\/9322\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=\/wp\/v2\/media\/9323"}],"wp:attachment":[{"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9322"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9322"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.packagingindustrynews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9322"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}