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Virtually any type of packaging can become more sustainable<\/a> \u2013 and labels often play a more significant role in this process than is generally recognized. HERMA\u2019s new digital GreenGuide demonstrates with just a few clicks how labels can contribute to more sustainable packaging and which self-adhesive materials provide a viable solution.\u00a0<\/p>\n Whether it\u2019s PET bottles, flexible or fiber-based packaging, glass, aluminium or specific reusable containers, the digital GreenGuide on the HERMA self-adhesive materials website provides a solid basis for decision-making with just three or four simple inputs.\u00a0<\/p>\n \u201cThe range of sustainable self-adhesive materials is growing continuously, and we are expanding our portfolio all the time,\u201d explains Milos Kojic, Head of B2B Marketing at HERMA. \u201cYet many label printers and users are wondering which sustainable label material is actually suitable for [their[ specific packaging, for [their] individual application.\u201d<\/p>\n Using the GreenGuide is simple: first, select one of nine currently available pre-set packaging types. Then define the sustainability aspect on which you wish to focus. Finally, choose a material preference from another predefined set, such as using alternative label materials<\/a>. The GreenGuide then generates a detailed list of possible combinations of label face material, adhesive and liner.<\/p>\n \u201cThe GreenGuide reveals which sustainable options are already available today [and] shows how they can be applied in practice,\u201d emphasizes Kojic. \u201cOnly practical and currently available material combinations are displayed. After all, it\u2019s of little help if a great sustainable label material exists, but it cannot be combined with the adhesive required for the surface of your packaging.\u201d\u00a0<\/p>\n In the next development stage, HERMA plans to enhance the GreenGuide with additional information and guidance. For example, it will provide details on the requirements of the new EU Packaging Regulation regarding certain packaging types and materials. The HERMA GreenGuide is now freely available on the HERMA website \u2013 with no registration, login or personal data required \u2013 at www.herma.com\/material\/products\/greenguide<\/a>.<\/p>\n<\/div>\nStart immediately \u2013 no registration required<\/h4>\n