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7UP® Refreshes Branding, Debuts 'Level Up With 7UP' Campaign
7UP® Refreshes Branding, Debuts 'Level Up With 7UP' Campaign
Barbara RuckerSep 19, 2024

7UP® is revealing its latest campaign ‘Level Up With 7UP’, a new global platform…

There Are a Lot of Chemicals Entering Your Body Because of Food Packaging; Some of Them Are Toxic
There Are a Lot of Chemicals Entering Your Body Because of Food Packaging; Some of Them Are Toxic
Barbara RuckerSep 19, 2024

Toxic chemicals in packaging are indeed a thing, and while that’s been recognized as a certifiable…

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Timia Lewis’s Unconventional Design Path Reminds Us That It’s Never Too Early To Start Your Career
Barbara RuckerSep 19, 2024

Design careers aren’t always linear.  There are often frequent twists and turns, starting from…

Only Now Designs Tick Tock’s First Decaffeinated Black Tea
Only Now Designs Tick Tock’s First Decaffeinated Black Tea
Barbara RuckerSep 19, 2024

Tick Tock’s packaging (not that other TikTok) for their first decaffeinated black tea, designed…

Burma Burma’s Bubble Tea Pays Tribute To Burmese Culture
Burma Burma’s Bubble Tea Pays Tribute To Burmese Culture
Barbara RuckerSep 19, 2024

The rise of clear cans in packaging design is exemplified by Burma Burma’s line…

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Shelf Life 026: Gen Alpha’s Disposable Income Needs Discussing
Shelf Life 026: Gen Alpha’s Disposable Income Needs Discussing
Barbara RuckerAug 12, 2024

Back in March, I had the opportunity to attend my first Expo West. I…

Max Hofert’s RIP Cold Brew Design Reminds Everyone They’ll Have Time To Sleep When They’re Dead
Max Hofert’s RIP Cold Brew Design Reminds Everyone They’ll Have Time To Sleep When They’re Dead
Barbara RuckerAug 12, 2024

For many people, coffee jumpstarts their days and keeps them buzzing until it’s time…

PODCAST | The Resurgence of RFID Technology
PODCAST | The Resurgence of RFID Technology
Barbara RuckerAug 13, 2024

RFID (Radio Frequency Identification) technology has been around for decades – so why is…