branding

Drizzy’s Peanut Butter Is the Latest Brand to Get the Squeeze Bottle Treatment
Drizzy’s Peanut Butter Is the Latest Brand to Get the Squeeze Bottle Treatment
Barbara RuckerMar 4, 2026

Peanut butter is the latest category to get the squeeze bottle treatment with Australia’s…

The Dieline’s Best of February 2026
The Dieline’s Best of February 2026
Barbara RuckerMar 1, 2026

In February, brands leaned into personality. They blended nostalgia, of course, with futurism, craft…

Ice Cream in Bed? Snooz Makes Sleepy-Time Ice Cream
Ice Cream in Bed? Snooz Makes Sleepy-Time Ice Cream
Barbara RuckerFeb 27, 2026

How & How designs the branding for Snooz, an ice cream with added sleep-enhancing…

Another Hendrick’s Gin? This One Comes in a White Bottle
Another Hendrick’s Gin? This One Comes in a White Bottle
Barbara RuckerFeb 24, 2026

Hendrick’s Gin announces a new addition to its permanent lineup, called “Another Hendrick’s Gin”…

TRUFF Loses its Design ‘Edge’ With Retail-Ready Refresh
TRUFF Loses its Design ‘Edge’ With Retail-Ready Refresh
Barbara RuckerFeb 23, 2026

TRUFF Hot Sauce Redesign: TRUFF unveils its 2026 in-house packaging refresh, transitioning from a digitally-native…

Nice Try, Pizza Hut, But There’s No Such Thing As a Vertical Pizza Box
Nice Try, Pizza Hut, But There’s No Such Thing As a Vertical Pizza Box
Barbara RuckerFeb 18, 2026

Pizza Hut and creative agency Isis tease Londoners with a non-functional vertical pizza box…

Have Brands Forgotten About the Joy of Sex?
Have Brands Forgotten About the Joy of Sex?
Barbara RuckerFeb 12, 2026

The sexual wellness category lacks branding that celebrates and reflects the joy and pleasure…

Top Fox's Pumpkin Seeds Stand Out in Stores with Revamped Packaging
Top Fox's Pumpkin Seeds Stand Out in Stores with Revamped Packaging
Barbara RuckerDec 23, 2025

Jeremy Zobrist’s decades of experience in the food industry have taught him a few…