US-based ePackageSupply has moved production of custom labels into its own operations, adding a full digital printing, lamination, die-cutting and application setup at its site in Evansville, Indiana.
The company said the change removes outside print suppliers that had usually added several weeks to custom packaging jobs.
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It now expects custom-branded five-gallon buckets to be shipped in as little as one week.
At the same time, ePackageSupply has introduced an online design system that allows customers to create and place orders for branded buckets without speaking to a sales representative.
The company claims a process that had previously taken four to six weeks can now be completed through a self-service model, with design taking minutes and delivery taking days.
The in-house line covers digital printing, protective lamination, die-cutting, label application and dispatch from a single location.
It said its digital printing and finishing equipment does not require plates or custom tooling, which allows quicker switching between jobs.
The new online customisation system includes a design editor for logos and artwork, a product preview function and direct checkout with visible pricing.
The operation includes in-house production at its facility in Elberfeld, Indiana, a one-week turnaround for pressure-sensitive label orders from approved design to shipment, and a minimum order size of 60 units for custom-printed 5gal buckets.
It also offers a label application service at $0.50 per unit, with buckets delivered ready for use. For larger orders, the company said heat transfer labelling is available with a 792-unit minimum and a lead time of three to four weeks.
The company said it has more than 300 packaging SKUs [stock keeping units] spanning bottles, buckets, containers, cups, lids and shipping supplies.
ePackageSupply president Eric Reffett said: “Bringing label printing in-house was the single biggest thing we could do for our custom packaging customers. We went from being at the mercy of a third-party print shop’s timeline to controlling the entire process. Turnaround went from weeks to days. For a small business trying to get branded products out the door, that changes everything.”
Last year, ePackageSupply.com unveiled a new free online tool, Nutrition Label Creator, to aid food brands in generating nutrition labels compliant with the US Food and Drug Administration.
