- Zulu Alpha Kilo for Henry of Pelham creates an interactive wine label using layered paper elements to reveal the brand’s story.
- Muted tones and textured materials turn the bottle into a tactile, heritage-driven narrative experience.
Design is rediscovering the power of storytelling, transforming a wine label into a printed narrative.
For Developed Through Time, Zulu Alpha Kilo builds on Henry of Pelham’s long history by treating the label like an evolving document, where stacked paper elements reveal fragments of text, imagery, and lineage. Soft, muted tones paired with textured paper stocks add a sense of grit, while the photographic inserts feel like glimpses into the estate’s past.
