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Lee Kum Kee’s New Range of Chilli Sauces Goes Simple and Bold for Gen Z and Millennials

Lee Kum Kee’s New Range of Chilli Sauces Goes Simple and Bold for Gen Z and Millennials


Deuce Studio collaborated with Lee Kum Kee to create a bold brand identity for their new range of chilli sauces tailored for a younger audience.

The designs feature playful typography, bright colors, and authentic Asian-inspired elements designed to resonate with Gen Z and Millennials, highlighting flavors like sesame, lime leaf, and yuzu.



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1 Comments Text
  • Jeremygof says:
    Your comment is awaiting moderation. This is a preview; your comment will be visible after it has been approved.
    Хороший эффект дают базы форумов и каталогов для xrumer, если они тщательно отобраны.
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