ITO GIN’s packaging, designed by Analogue, delivers a punchy, graphic statement with bold black typography set against raw kraft, sleek black, or neon-bright backdrops. The kanji character takes center stage, bridging Japanese craft with a sharp, global attitude.
Minimalist layouts, paired with clean sans-serif fonts and crisp iconography, make each element feel intentional. On the cans, the high-contrast color blocking demands attention, while the bottle features a cutout label that reveals the liquid within, adding texture and visual depth.
