Mondi introduces new kraft paper for industrial and consumer packaging

Mondi introduces new kraft paper for industrial and consumer packaging


Sustainable packaging and paper provider Mondi has introduced its new kraft paper, designed for both industrial and consumer packaging needs.

This new paper, Ad/Vantage Smooth Brown Semi Extensible, is notable for its strength, extensibility, high puncture resistance, and smooth surface, which ensures reliable protection and efficient converting, stated the company.

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The solution is a high-performance base paper that fills the gap between traditional sack kraft paper and machine-finished kraft paper grades.

It is particularly suited for coated and heat-sealable packaging solutions, offering superior coating coverage and adhesion due to its calendered surface.

Additionally, the paper’s smooth surface provides high printability, a distinct benefit over rougher natural brown papers.

Mondi technical sales service’s Sabrina Klösch said: “Ad/Vantage Smooth Brown Semi Extensible fills a clear gap in the market by combining excellent runnability and high strength with coating-friendly smoothness in one paper. It is, amongst other purposes, ideally suited for use as a base material for our barrier papers, where a uniform, stable surface is essential to achieving consistent coating performance.

“This paper is the result of a close collaboration between our technical sales service, R&D [research and development] and product development – a strong team effort that reflects our commitment to solving our customers’ technical and sustainability challenges.”

The substrate was developed over a three-year period by Mondi’s kraft paper specialists.

It is ideal for form-fill-seal packaging for items such as toys, dry food, spare parts, and building materials. The paper is made from responsibly sourced fresh fibres.

Ad/Vantage Smooth Brown Semi Extensible is fully recyclable within EU paper recycling streams, as confirmed by the 4EG recyclability evaluation protocol.

Designed to be compatible with existing converting and filling lines, Mondi’s solution promotes process efficiency and consistent performance, added the company.

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