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Maybelline’s Sky High Mascara Gets Packaged in the Ultimate Dumb Phone


Maybelline New York has collaborated with HEAZ to create a retro-themed PR kit for their Sky High Mascara featuring a vintage brick cell phone adorned with soft pink hues.

The packaging highlights the mascara’s cutting-edge formulation and innovative brush design that delivers natural-looking, high-performance lashes while playfully bringing the past and present together.



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