redesign

Jameson Embraces Roots with Whiskey Bottle Redesign

Jameson Embraces Roots with Whiskey Bottle Redesign

Jameson, the world’s bestselling Irish whiskey, has unveiled a fresh evolution of its iconic green packaging. Familiar yet contemporary, the…

Barbara RuckerJul 30, 2025
Before & After: Pavement Gives Floyd & Fred’s Hot Sauce a Neon Makeover
Before & After: Pavement Gives Floyd & Fred’s Hot Sauce a Neon Makeover
Barbara RuckerSep 9, 2024

Pavement recently redesigned Floyd & Fred’s Key Lime Habanero Sauce branding and labeling, using…

Sunday Standard Opts For Minimalist Packaging with a Fresh, Tactile Twist
Sunday Standard Opts For Minimalist Packaging with a Fresh, Tactile Twist
Barbara RuckerAug 13, 2024

Saturday Studio collaborated with The Sunday Standard to redesign the skincare brand’s packaging, moving…

Sokos Wines Celebrates Greece’s Winemaking Heritage
Sokos Wines Celebrates Greece’s Winemaking Heritage
Barbara RuckerJul 26, 2024

Athens-based Sophia Georgopoulou led the redesign for Sokos Winery’s single-variety wine series, creating a…

Ashton’s Revival Merges Tradition with Fresh Design
Ashton’s Revival Merges Tradition with Fresh Design
Barbara RuckerJul 25, 2024

Ashton, Canada’s oldest poutine chain, has undergone a remarkable rebranding by LG2. Also, remarkable? We…

Ginger Storm Helps Sunbird Rooibos Tea Launch New European Packaging
Ginger Storm Helps Sunbird Rooibos Tea Launch New European Packaging
Barbara RuckerJul 24, 2024

Sunbird Rooibos, known for being the first company to sell organically grown single-origin Rooibos…

Rate the Redesign: Conflict Crafts a Sleek New Look for Cracked Canoe
Rate the Redesign: Conflict Crafts a Sleek New Look for Cracked Canoe
Barbara RuckerJul 3, 2024

We all love a good redesign. Or is it that we all love to…