consumer trends

Hippeas Harnesses the Joy of Chickpeas in New Brand Refresh 
Hippeas Harnesses the Joy of Chickpeas in New Brand Refresh 
Barbara RuckerMar 5, 2026

Hippeas has unveiled a rebrand featuring a new mascot and reimagined wordmark. The refreshed…

The Dieline’s Best of February 2026
The Dieline’s Best of February 2026
Barbara RuckerMar 1, 2026

In February, brands leaned into personality. They blended nostalgia, of course, with futurism, craft…

The Best Valentine’s Day Packaging of 2026: From Waffle House to LEGO Penguins in Love
The Best Valentine’s Day Packaging of 2026: From Waffle House to LEGO Penguins in Love
Barbara RuckerFeb 13, 2026

No matter how we express love for one another, Valentine’s Day is an occasion…

Have Brands Forgotten About the Joy of Sex?
Have Brands Forgotten About the Joy of Sex?
Barbara RuckerFeb 12, 2026

The sexual wellness category lacks branding that celebrates and reflects the joy and pleasure…

Coca-Cola Puts Minute Maid’s Frozen Juice on Ice (For Good)
Coca-Cola Puts Minute Maid’s Frozen Juice on Ice (For Good)
Barbara RuckerFeb 5, 2026

Discontinuation Alert: Coca-Cola officially announced it will stop selling Minute Maid frozen orange juice concentrate…

Butter Wines Introduces Butterlight Chardonnay in Cans
Butter Wines Introduces Butterlight Chardonnay in Cans
Barbara RuckerJan 18, 2026

Butter Wines by JaM Cellars, best known for its Butter Chardonnay—the number one best-selling…

DQ PACK Offers Custom OEM 125°C Retort Stand-Up Pouch with Spout
DQ PACK Offers Custom OEM 125°C Retort Stand-Up Pouch with Spout
Barbara RuckerDec 5, 2025

DQ PACK, a leader in food packaging innovation, is addressing the evolving needs of…

Consumer Wellness Trends Shaping the Future of Snack Packaging
Consumer Wellness Trends Shaping the Future of Snack Packaging
Barbara RuckerNov 5, 2025

The integration of wellness into food and snacking is evident with the rise of…