Product Launch

Bust Out The Salsa and Guacamole; Tostitos Just Got a Brand Refresh
Bust Out The Salsa and Guacamole; Tostitos Just Got a Brand Refresh
Barbara RuckerApr 2, 2026

PepsiCo Foods has unveiled an update to tortilla chip brand Tostitos, courtesy of the…

Alix Earle Steps into the Skincare Space with a Product Line that Celebrates Imperfections
Alix Earle Steps into the Skincare Space with a Product Line that Celebrates Imperfections
Barbara RuckerMar 27, 2026

The titan of cosmetics branding, Established NYC, is at it again, this time with…

Rally Pickle Juice Launches with Retro Sports-Inspired Branding that’s Ready for Center Court
Rally Pickle Juice Launches with Retro Sports-Inspired Branding that’s Ready for Center Court
Barbara RuckerMar 18, 2026

Rally Pickle Juice has just launched with a retro sports aesthetics brand system. Founder…

Is That the Marlboro Man? George Clooney’s Crazy Mountain NA Beer Launches
Is That the Marlboro Man? George Clooney’s Crazy Mountain NA Beer Launches
Barbara RuckerMar 9, 2026

Casamigos founders Rande Gerber, Mike Meldman, and George Clooney launched a non-alcoholic beer called…

Grandmerci’s Palm Republic Refresh Visually Elevates the Premium Rum Brand
Grandmerci’s Palm Republic Refresh Visually Elevates the Premium Rum Brand
Barbara RuckerMar 9, 2026

Grandmerci redesigns the rum brand Palm Republic, aiming to elevate its visual identity to…

Chupa Chups Creates Impossible-To-Open Lollipops To Announce New Easier-To-Unwrap Packaging
Chupa Chups Creates Impossible-To-Open Lollipops To Announce New Easier-To-Unwrap Packaging
Barbara RuckerMar 6, 2026

Chupa Chups has sent out lollipops with multilayered, industrial-strength wrappers to influencers, inviting them…

Drizzy’s Peanut Butter Is the Latest Brand to Get the Squeeze Bottle Treatment
Drizzy’s Peanut Butter Is the Latest Brand to Get the Squeeze Bottle Treatment
Barbara RuckerMar 4, 2026

Peanut butter is the latest category to get the squeeze bottle treatment with Australia’s…

J.M. Smucker Co Announces Packaging Refresh Of Smucker’s Fruit Spread
J.M. Smucker Co Announces Packaging Refresh Of Smucker’s Fruit Spread
Barbara RuckerMar 3, 2026

J.M. Smucker Co. recently unveiled a packaging change to its Smucker’s fruit spreads. The…