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Thankfully, Purdey’s Energy Drinks Offer Up Some Seriously Non-Aggro Branding
Thankfully, Purdey’s Energy Drinks Offer Up Some Seriously Non-Aggro Branding
Barbara RuckerApr 17, 2026

Purdey’s rebrand by Magpie Studio introduces the Flow Loop, a continuous infinity mark that…

Haven Positions Toilet Paper as a Wellness Product 
Haven Positions Toilet Paper as a Wellness Product 
Barbara RuckerApr 14, 2026

Studio Marina Veziko designed Haven’s bamboo toilet paper identity around unbleached kraft, tonal beige…

Tequila Meets Self-Care Via Salt and Stone x 818 Collab
Tequila Meets Self-Care Via Salt and Stone x 818 Collab
Barbara RuckerApr 7, 2026

We’ve seen our fair share of brand collabs, and this collaboration captures that shift…

Malley Gives Sauna Water a Refresh That Doesn’t Break a Sweat
Malley Gives Sauna Water a Refresh That Doesn’t Break a Sweat
Barbara RuckerMar 29, 2026

Previously a collaboration between Portage Brewing and Cedar & Stone Sauna, Sauna Water is…

Shelf Life 101: Unpacking Natural Nostalgia With Wedge
Shelf Life 101: Unpacking Natural Nostalgia With Wedge
Barbara RuckerMar 1, 2026

Wellness branding has been using the same playbook for years. Think clinical reassurance designed…

Vial Offers a Daily Dose of  Modernism
Vial Offers a Daily Dose of Modernism
Barbara RuckerFeb 13, 2026

Presentable designed Vial’s multivitamin box as a modular, grid based system inspired by modernist…