Malley Gives Sauna Water a Refresh That Doesn’t Break a Sweat

Malley Gives Sauna Water a Refresh That Doesn’t Break a Sweat


  • Previously a collaboration between Portage Brewing and Cedar & Stone Sauna, Sauna Water is now a standalone brand.
  • Minneapolis-based Malley refreshed Sauna Water, creating packaging that stands out with understated confidence inspired by Minnesota.

Minnesotans love to sauna. 

Nordic immigrants brought their love of sauna to the Land of 10,000 Lakes, and the tradition of sitting together in high heat for its perceived health benefits, such as the reduced risk of cardiovascular and neurovascular diseases and temporary relief of respiratory illnesses. There’s also the whole calming and relaxing effect that cycling between heat and cold has on mental wellness.



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