It all starts with a simple square.
Designed by 1To3. Design Lab for Bunker, the packaging takes inspiration from the ingredient cross-section of energy bars. This move turns something usually hidden inside the product into the hero of the brand story. The typography works in tandem with this clarity, using a modern sans serif that feels structured yet approachable, allowing the name Bunker Bang to sit confidently without overpowering the visual system.
A low saturation palette of creams, cocoa browns, pistachio greens, and soft berry pinks connects directly to natural sources while also aligning with current trends toward calm, ingredient-led minimalism.
