I’m all about design that sheds visual clutter in favor of sharper, more confident identities, and this before and after transformation captures that shift perfectly.
For Bodegas Lan, GRAVITA moves away from the previous, dense label layouts toward something more focused. A single, enlarged “Lan” becomes the defining feature across the range. Color plays a more intentional role in the updated system, with each varietal expressed through clean, contemporary tones that bring clarity and cohesion to the lineup.













