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The Cup vs Life: A Wine Concept Illustrating the Battle Between Dreams and Values

The Cup vs Life: A Wine Concept Illustrating the Battle Between Dreams and Values


Design student Marco Arroyo-Vázquez created the “The Cup vs Life” bottle design concept that contrasts personal dreams versus essential life values.

With distinct graphics, the design highlights the struggle between achieving goals (The Cup) and cherishing life’s intangible aspects (Life), like love and family.



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