Packaging demand slows in European tube market

Packaging demand slows in European tube market


The European tube market experienced a minor decline in the first half (H1) of 2024, according to the European Tube Manufacturers Association (etma).

Deliveries dropped by 1%, with a total volume of approximately six billion units during the period.

This decline reflects a mixed performance across different tube types and industry sectors.

Mixed performance across tube types

The performance of various tube types in the market varied significantly. Aluminium and plastic tubes saw a decline in demand of approximately 2%.

In contrast, laminate tubes demonstrated resilience, with a near 2% increase in deliveries.

The differing performance across these materials highlights changing market demands and sector-specific trends.

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Shifts in industry sectors

Different sectors saw varying levels of demand for tube packaging. Sectors such as dental care, household goods, and food packaging experienced growth in deliveries.

However, the pharmaceutical and cosmetics sectors, which typically contribute a higher volume of sales, saw a drop in demand.

This shift reflects changes in consumer behaviour and sector-specific dynamics during the first half of 2024.

Supply chain stabilisation and challenges

The supply chain situation has stabilised since the disruptions caused by the Covid-19 pandemic. The availability of primary materials has improved, although competition for high-quality recycled materials remains intense.

Tube manufacturers face ongoing challenges in meeting the increasing demand for recycled content in packaging.

The industry also sees the need for more mechanical recycling facilities across Europe and a clearer political framework to support the development of recycling capacities.

Despite these challenges, etma president Zoran Joksic remains optimistic, noting that tube manufacturers have adapted quickly to the downturn and expect further growth by 2025.




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