Pea Green Boat Bakery’s Refreshed Packaging Sails Into Whimsy

Pea Green Boat Bakery’s Refreshed Packaging Sails Into Whimsy


Pea Green Boat Bakery’s packaging, designed by Freytag Anderson, brings a playful twist to Edward Lear’s classic The Owl and the Pussycat with illustrations by Bob Venables.

The design combines whimsical line art of the characters with clean, bold typography for the product name, and the pastel and vibrant color palette differentiates the flavors. This refresh extends across the range, including the new selection box, highlighting the brand’s playful and high-quality appeal.




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