Kind Announces Curbside Recyclable Paper Wrapper Pilot

Kind Announces Curbside Recyclable Paper Wrapper Pilot


Snack brand Kind has announced a pilot program in partnership with supermarket chain Whole Foods for a new paper wrapper for its best-selling Dark Chocolate Nuts & Sea Salt bars.

The paper wrapper, developed in collaboration with Printpack, is How2Recycle prequalified for curbside recycling. This new packaging builds on a 2023 pilot of paper-based wrapper Kind ran exclusively on its website.



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